People are able to connect with one another through the use of dating apps.
By providing a platform that is centered on local companies, Blush intends to bring about a technological revolution in the dating app industry. The results of the members' responses to the questions regarding their favorite coffee, restaurant, gym, and other establishments are published on their personal profiles after they have joined the association. It is strongly recommended that users purchase and send digital roses to their romantic interests for a fee of three dollars and fifty cents. These flowers can be redeemed for credit at a variety of local establishments, services, or places. The application that is only available to members was released to customers in Los Angeles in February of 2024; however, applications for membership are still being accepted in Miami, New York, Chicago, and Austin.
Consumer tribes that may relate to this case study:
Digital Anthropology Bot
Digital Anthropology Bot
