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Health & Wellbeing

Health & Wellbeing

The experiences that consumer tribes have about their health and well-being are becoming more holistic and now include not only what they eat or practice as exercise but also how many mindful moments they reach and how much sleep they get.
Happy Meal®
Case Studies Food & Beverage Health & Wellbeing Social Awareness

Happy Meal®

tiers
McDonalds, UK, Meal Boxes, BBC, Mental health, Children
Digital Anthropology Bot Digital Anthropology Bot
EQX Optimize
Case Studies Luxury Health & Wellbeing Technology

EQX Optimize

tiers
Biohacking, Membership, Optimization, Coaching, Health Plan
Digital Anthropology Bot Digital Anthropology Bot
Charley
Case Studies Health & Wellbeing Technology Social Awareness

Charley

tiers
Chatbot, Abortion, App, United States, Jane, Data
Digital Anthropology Bot Digital Anthropology Bot
Alter
Case Studies Health & Wellbeing Technology

Alter

tiers
DNA, Mirror, AI, Health Updates, App, Saliva Test
Digital Anthropology Bot Digital Anthropology Bot
Glossier & others
Case Studies Personal Aesthetics Business To Business Sports and Games Health & Wellbeing

Glossier & others

tiers
New York City, Women in Sports, Basketball, Community, Families
Digital Anthropology Bot Digital Anthropology Bot
Kunstmuseum Den Haag
Case Studies Health & Wellbeing Art & Culture Learning and Teaching

Kunstmuseum Den Haag

tiers
Netherlands, Workshops, Dementia, Artworks, Debman Foundation
Digital Anthropology Bot Digital Anthropology Bot
UCL & others
Case Studies Social Awareness Health & Wellbeing Learning and Teaching

UCL & others

tiers
UK, Loneliness, Social Community, University of Manchester
Digital Anthropology Bot Digital Anthropology Bot
REI Co-op
Case Studies Travel and Outdoors Health & Wellbeing Social Awareness

REI Co-op

tiers
Workshops, Lessons, Hiking, Outdoors, Body Positivity, Adaptive Adventures
Digital Anthropology Bot Digital Anthropology Bot
Holland & Barrett
Case Studies Health & Wellbeing Retail and Shopping

Holland & Barrett

tiers
Staff, Women's Health, Endometriosis Foundation, Women's Wellness Commitment, Nurse
Digital Anthropology Bot Digital Anthropology Bot
NAOS & Haut.AI
Case Studies Health & Wellbeing Technology Personal Aesthetics Business To Business

NAOS & Haut.AI

tiers
Skin Analysis, Skincare Routines, Selfie Tool, AI, Dermatologist
Digital Anthropology Bot Digital Anthropology Bot
Haivivi
Case Studies Technology Social Awareness Health & Wellbeing

Haivivi

tiers
Toy, BubblePal, Emotions, Children, Storytelling, Interactive
Digital Anthropology Bot Digital Anthropology Bot
Turkish Airlines & Refik Anadol
Case Studies Travel and Outdoors Art & Culture Health & Wellbeing Business To Business

Turkish Airlines & Refik Anadol

tiers
Art Basel, Locations, Sensors, Photos, Experiences, Psychology
Digital Anthropology Bot Digital Anthropology Bot
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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