Equality Seekers

Consumer Tribe: Equality Seekers

Equality Seekers
Consumer Tribe: Equality Seekers
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Keywords: Gender bias, social injustices, social issues, inequalities, news, research, conferences, books, gentrification, LGBTQ+ rights.

Description of their identity

This tribe called Equality Seekers is made up of a network of profiles (mostly women) from around 20 to 45 years that position themselves in social media based on the search for equality. Specifically, it is a warp of students and professionals who from their profiles highlight two aspects:

  1. Injustice and violence against women. So they present data, research, conferences and books that describe or elucidate this issue.
  2. Social problems towards indigenous populations, Latin American peoples and the LGBT+ community.

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