Sorority Sisters

Consumer Tribe: Sorority Sisters

Sorority Sisters
Consumer Tribe: Sorority Sisters
Keywords: Feminisms, gender bias, women's meetings, marches, sorority, activism, theory.

Description of their identity

The tribe called Sorority Sisters is composed of a network of women from 25 to 45 years who position themselves identitarily from feminism. In this sense, their profiles are used to show the abuse against women, expose the readings they do, show the conferences they attend and, above all, the actions they take to protect and take care of themselves among women.

Unlike other tribes that position themselves in digital media from feminism, this one emphasizes more on the relationship between women to take care of themselves. That is, it is a positioning that exposes the empowered woman, concerned about taking care of herself and supporting herself collectively and interested in building healthy female bonds.

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