Tech Studs

Consumer Tribe: Tech Studs

Tech Studs
Consumer Tribe: Tech Studs
Keywords: Computing, technology, tech, software, innovations.

Description of their identity

This tribe is made up of a group of profiles from around 26 years old who position themselves in social media mainly from their work in the technical field of telecommunications. Hence its name, Tech Studs, as they position themselves from these two central themes: masculinity and technical work.

Therefore, among the content they share are photographs of themselves wearing accessories or clothing that identifies them as professionals in the technological field. Their discourse focuses on demonstrating their value through work, commitment and effort. Showing traditional masculinity is also important for the tribe.

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