Warmblood RockNRollers

Consumer Tribe: Warmblood RockNRollers

Warmblood RockNRollers
Consumer Tribe: Warmblood RockNRollers
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Keywords: Nightlife, rock, metal, rap, concerts, news about artists, memes about rocker life.

Description of their identity

The Warmblood RockNRollers tribe comprises a group of profiles from 20 to 35 years old that use rock, punk, and metal to position themselves as temperamental, rebellious, explosive, and risk-loving individuals. In this way, they not only expose their fanaticism for rock, rap, punk, or metal bands but also complement their musical tastes with the following:

  1. An attitude that appreciates risk, excess, and nocturnal moments.
  2. A taste for entertainment and alcohol consumption.
  3. A representation of themselves as particular individuals since their musical tastes are not for everyone, and their social value lies in seeking to position themselves as unconventional people.

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