Corny Crafters

Consumer Tribe: Corny Crafters

Corny Crafters
Consumer Tribe: Corny Crafters
Keywords: Positivism, reflective phrases, flowers, happiness speech, kids.

Description of their identity

This tribe comprises a group of women between 25 and 45 years old who articulate their identity from positive motherhood. In this sense, they post phrases from authors, show their figure accompanied by flowers and hearts, denote the moments they spend with their children, and remain positive in the face of adversity.

Thus, the tribe is positioned in social media not so much from its aesthetics but from the warmth maintained in their relationships and positive attitude to any situation. It is a network that seeks to convey a message of hope through selfies, phrases of authors, or landscapes with encouraging messages.

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