Description of their identity
The members of the International Networkers tribe range in age from 30 to 55 and come from various backgrounds, but they are all connected by marketing. The common interest in marketing manifests itself in networking (meeting possible business connections from various regions of the world), but more importantly, in the shape of marketing-related news, trends, and analysis.
They utilize social media to communicate their advice, success stories, accomplishments in this industry, and a way to remain current on global marketing techniques, which is an important social media aspect. They are happy to impart their knowledge to spread ideas and campaigns.