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Antropomedia Express: Consumer Tribes
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Ecology and Sustainability

Ecology and Sustainability

Both ecology and sustainability are experiences that relate directly to the crisis of climate change, resource scarcity, and predatory economic models. Tribes that relate to these experiences choose to consume products and services that, while not solving the problem, at least promise not to make it worse.
Pandora
Case Studies Luxury Ecology and Sustainability Fashion and Apparel

Pandora

tiers
Sustainable Luxury, Material Culture, Brand Semiotics, Environmental Positioning, Circular Economy, Corporate Sustainability
Eureka Eureka
Network Rail & Southeastern
Case Studies Learning and Teaching Ecology and Sustainability Mobility and Transport

Network Rail & Southeastern

tiers
Digital Platform Strategy, Environmental Education, Sustainability Communication, Stakeholder Collaboration, Brand Community Building, Climate Awareness
Eureka Eureka
BoomGrow & CelcomDigi
Case Studies Technology Ecology and Sustainability

BoomGrow & CelcomDigi

tiers
Agricultural Technology, Digital Platform, Artificial Intelligence, Extended Reality, Telecommunications Infrastructure, Smart Farming
Eureka Eureka
WWF Korea
Case Studies Social Awareness Ecology and Sustainability

WWF Korea

tiers
Digital Conservation, Platform Mimicry, Environmental Engagement, Symbolic Consumption, Wildlife Awareness, Conservation Marketing
Eureka Eureka
Raw Subversives
Consumer Tribes Art & Culture Social Awareness Ecology and Sustainability

Raw Subversives

tiers
Consumer Tribe: Raw Subversives
Eureka Eureka
Ecosia Browser
Case Studies Learning and Teaching Technology Ecology and Sustainability

Ecosia Browser

tiers
Sustainable Technology, Digital Platforms, Environmental Branding, Browser Competition, Green Technology, Platform Capitalism
Eureka Eureka
Carrefour Romania & Bringo
Case Studies Food & Beverage Ecology and Sustainability Retail and Shopping

Carrefour Romania & Bringo

tiers
Circular Economy, Digital Retail, Sustainable Consumption, Online Grocery, Consumer Behavior, Retail Innovation
Eureka Eureka
USAID & others
Case Studies Food & Beverage Ecology and Sustainability Social Awareness

USAID & others

tiers
Agricultural Development, Corporate Partnerships, Gender Empowerment, Supply Chain Management, Sustainable Development, Public-Private Initiatives
Eureka Eureka
Woolworths New Zealand
Case Studies Food & Beverage Ecology and Sustainability

Woolworths New Zealand

tiers
Environmental Marketing, Brand Activism, Retail Innovation, Consumer Education, Sustainability Communication, Corporate Stewardship
Eureka Eureka
Carrefour Argentina
Case Studies Food & Beverage Ecology and Sustainability Business To Business

Carrefour Argentina

tiers
Algorithmic Pricing, Consumer Behavior, Retail Technology, Food Waste, Machine Learning, Dynamic Pricing
Eureka Eureka
Tony’s Chocolonely & The Washington Post
Case Studies Food & Beverage Ecology and Sustainability Business To Business

Tony’s Chocolonely & The Washington Post

tiers
Activist Branding, Supply Chain Ethics, Consumer Education, Brand Collaboration, Social Responsibility, Cultural Positioning
Eureka Eureka
COMEX Ecoline
Case Studies Real Estate & Construction Ecology and Sustainability

COMEX Ecoline

tiers
Environmental Marketing, Sustainable Manufacturing, Brand Repositioning, Green Consumer Culture, Eco-friendly Products, Corporate Sustainability
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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