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Keywords: Moments of work, family photographs, work success, responsible parenthood, economic stability.
Description of their identity
Main Providers is a tribe that is composed of a network of parents from around 40 years who position themselves as family providers. Main Providers alludes, precisely, to an attitude among the profiles of showing themselves as successful, hard-working people who are with their families.
However, unlike other tribes, this one positions fatherhood from the success and passion they have for their professional activity. Thus, fatherhood makes sense insofar as it allows them to show themselves as responsible professional beings.