Case Studies Food & Beverage Retail and Shopping Starbucks Secret menu tiers Starbucks, Secret menu, Loyalty, Social media, Prosumption, Rewards Eureka
Case Studies Fashion and Apparel Ecology and Sustainability Business To Business Vans & Ernest Packagin tiers Vans, Ernest Packaging, Skateboarding, Sustainability, Cultural Prototype Eureka
Case Studies Film & TV Entertainment Social Awareness TBWA\Peru & APRECI tiers Censorship, Artistic freedom, Semiotics, Social movements, Media ecosystems Eureka