Sad Poets

Consumer Tribe: Sad Poets

Sad Poets
Consumer Tribe: Sad Poets
Keywords: Art, music, solo moments, manga, speech highlighting loneliness, black and white photographs.

Description of their identity

Sad Poets is a tribe formed by a group of people with an average age of 21 who position themselves in social media from the link between art and affective states, especially those related to sadness or loneliness.

In this sense, this group of people uses the platforms to expose a figure that maintains a link with art from fanaticism, passion, and incomprehension. It is about showing themselves as fanatic subjects who understand their feelings as portals to artistic creations and value themselves as unique individuals (and paradoxically with social value) because of it.

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