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Keywords: Couple moments, pictures in romantic hotels, corny speech, nights out.
Description of their identity
This tribe comprises a group of profiles between 18 and 35 years old who position themselves in social media based on their affective side. In this sense, a network of men and women articulates their identity based on the intimate and public moments they enjoy with their partner.
The tribe uses socio-digital platforms to embellish their identity in romantic terms. It's not just about exposing the couple but establishing themselves as individuals who like to offer and receive affectionate details and attend places on romantic dates, especially when they are involved in romantic dinners, desserts, or snacks.