Consumer Tribe: Wanderlovers

Consumer Tribe: Wanderlovers
Keywords: Couple moments; restaurants; travel; anniversaries; memes.

Description of their identity

The Wanderlovers tribe emphasizes their collective identity from their couple's relationship. It consists of profiles between 20 and 40 years old. The profiles in the compendium consolidate their couple relationship by sticking strongly to the entertainment options available. Alternatives such as going out to a bar, dinner at a restaurant, a trip, or anniversary gifts help to deepen their affective relationship.

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