Cyberpixel Otakus

Consumer Tribe: Cyberpixel Otakus

Cyberpixel Otakus
Consumer Tribe: Cyberpixel Otakus
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Keywords: Retrogaming, 80-90's anime and manga, cyberpunk universe, cosplay, family/couple.

Description of their identity

The Cyberpixel Otakus tribe, whose shared identity is based on the following three axes:

(1) A passion for the golden gaming era of the '80s and '90s manifested in the collection of various consoles and retro titles.
(2) A clear emphasis on Japanese video games and cyberpunk worlds.
(3) A taste for and interest in reading manga and watching anime, particularly from the 80s and 90s.

Their digital activity consists of sharing the collections of retro games they like to own and showcasing (aesthetically) video montages of anime from the 80s and 90s. They are also keenly interested in cyberpunk universes and anything that might refer to these aesthetics and cultural references, such as cosplay, games, figurines, etc. They are also seen daily, often accompanied by their families or partners.

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