Description of their identity
This tribe comprises a network of profiles between 20 and 40 years old who position themselves as subjects dedicated to acting in different formats. In this sense, it is a network of actors, Tiktokers and YouTubers who articulate their identity with their work, the micro-celebrity character they have built and the exposure of their figure.
Therefore, Instagram becomes a space where they promote their figure and expose their works. It is a promotional channel for their persona or celebrity character.