Description of their identity
This tribe comprises a group of profiles between 20 and 30 years old that present themselves through their digital media as members of a consolidated family of the figures of the mother, father, and children (present or projected).
Photos predominate among the content they publish, showing a close family dynamic in which gender roles play an essential role. The children become the focus of many of the activities that take place, including social events and vacations. They also want to show their social and aesthetic capital as a family.