Sensitive Balladeers

Consumer Tribe: Sensitive Balladeers

Sensitive Balladeers
Consumer Tribe: Sensitive Balladeers
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Keywords: Trends, challenges, content creators, trends, artists, media, songs, music trends, TikTok dance trends.

Description of their identity

Sensitive Balladeers is a group of women who use their profiles to show their affection by singing, editing videos and dancing. In other words, it is a network of teenagers and young women who understand social media as cathartic media, as it allows them to express what they feel through the interpretation of a trending challenge or song.

Sensitive Balladers seek to express their situations of love, heartbreak, joy, or sadness by depersonalizing affections. Finally, they present their affections not from their own words or in the first person but from auditory interpretations or dances that work for them to express what they feel in the third person (by riding on trends or challenges of the platform).

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