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Antropomedia Express: Consumer Tribes
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Ecology and Sustainability

Ecology and Sustainability

Both ecology and sustainability are experiences that relate directly to the crisis of climate change, resource scarcity, and predatory economic models. Tribes that relate to these experiences choose to consume products and services that, while not solving the problem, at least promise not to make it worse.
Scan & Kook
Case Studies Food & Beverage Technology Ecology and Sustainability

Scan & Kook

tiers
Algorithmic Consumption, Food Waste Reduction, Digital Retail Innovation, Sustainable Shopping, Computational Gastronomy, Consumer Choice Architecture
Eureka Eureka
Rotterdam Urban Winery
Case Studies Food & Beverage Ecology and Sustainability

Rotterdam Urban Winery

tiers
Sustainable Viticulture, Upcycled Food, Circular Economy, Food Waste Valorization, Ethical Consumption, Alternative Fermentation
Eureka Eureka
Ocado
Case Studies Food & Beverage Ecology and Sustainability Retail and Shopping

Ocado

tiers
Circular Economy, Sustainable Retail, Consumer Behavior, Environmental Stewardship, Reusable Packaging, Digital Grocery
Eureka Eureka
Girls Who Code
Case Studies Technology Social Awareness Ecology and Sustainability

Girls Who Code

tiers
Gender-Inclusive Technology, Digital Environmental Activism, Youth Algorithmic Literacy, Technofeminist Education, Corporate Sustainability Partnerships, Digital Citizenship
Eureka Eureka
Vestiaire Collective Fast Fashion Campaign
Case Studies Luxury Fashion and Apparel Ecology and Sustainability

Vestiaire Collective Fast Fashion Campaign

tiers
Digital Anthropology, Consumption Rituals, Platform Governance, Sustainable Fashion, Influencer Culture, Circular Economy
Eureka Eureka
Vestiaire Collective & Isabel Marant
Case Studies Fashion and Apparel Luxury Ecology and Sustainability

Vestiaire Collective & Isabel Marant

tiers
Digital Recommerce, Luxury Semiotics, Circular Fashion, Cultural Intermediation, Authenticated Secondhand, Conscious Consumption
Eureka Eureka
Oxfam & Vinted
Case Studies Fashion and Apparel Ecology and Sustainability Social Awareness

Oxfam & Vinted

tiers
Circular Fashion, Platform Charity Partnerships, Sustainable Luxury, Second-Hand Consumption, Digital Philanthropy, Fashion Activism
Eureka Eureka
Chobani
Case Studies Ecology and Sustainability Food & Beverage Social Awareness

Chobani

tiers
Corporate Social Innovation, Food Security, Disaster Preparedness, Nutritional Equity, Shelf-Stable Technology, Brand Citizenship
Eureka Eureka
Goodwill
Case Studies Learning and Teaching Social Awareness Ecology and Sustainability

Goodwill

tiers
Green Workforce Development, Socioeconomic Inclusion, Clean Energy Training, Environmental Justice, Technical Upskilling, Sustainable Employment
Eureka Eureka
Creatives for Climate
Case Studies Ecology and Sustainability Social Awareness

Creatives for Climate

tiers
Greenwashing Prevention, Marketing Ethics, Environmental Communication, Creative Industry Responsibility, Semiotic Governance, Sustainability Discourse
Eureka Eureka
Design Council
Case Studies Learning and Teaching Ecology and Sustainability Social Awareness

Design Council

tiers
Design Education, Sustainability Transition, Cultural Capital, Professional Identity, Ecological Literacy, Curriculum Reform
Eureka Eureka
Who Gives A Crap & Lewes FC
Case Studies Social Awareness Sports and Games Ecology and Sustainability

Who Gives A Crap & Lewes FC

tiers
Value-based Sponsorship, Ethical Consumption, Brand Semiotics, Purpose-driven Marketing, Sports Tribalism, Commercial Activism
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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