Real Estate & Construction

Tribes also experience forms of consumption that have to do with physical spaces. Whether through new ways of thinking about architecture, the construction industry, or the sale and rental of homes, this experience encompasses them all.

Blizzard Entertainment & Zillow

tiers

Brand Semiotics, Experiential Marketing, Co-Branding, Consumer Culture, Digital Strategy

Tipping Point East

tiers

Circular Economy, Sustainable Construction, Urban Planning, Material Reuse, Case Study, Brand Strategy

Blend Labs Inc.

tiers

Blend Autopilot, Mortgage Automation, Algorithmic Bias, Digital Origination, Platform Governance

The City of Portland, PadSplit

tiers

Padsplit, Portland, Affordable Housing, Platform Governance, Urban Policy

Secha Home

tiers

Secha Home, Home Renovation Financing, Platform Intermediation, Proptech, Consumer Culture

Caterpillar

tiers

Caterpillar, Artificial Intelligence, Digital Transformation, Autonomous Systems, Datafication

Roofit.Solar

tiers

Building-Integrated Photovoltaics, Brand Semiotics, Consumer Culture, Market Entry Strategy, Renewable Energy

CERN

tiers

Waste Heat Recovery, Cern, District Heating, Brand Strategy, Sustainability

Redfin & ChatGPT

tiers

Conversational Ai, Platform Strategy, Consumer Behavior, Digital Culture, Brand Semiotics

Cabin Crew Village

tiers

Emirates, Cabin Crew Village, Workforce Investment, Brand Strategy, Service Culture

Redfin

tiers

Hypertext Marketing, Brand Semiotics, Consumer Ritual, Effort Heuristics, Archetypal Narrative

Mesocore Modular Homes

tiers

Housing Innovation, Modular Homes, Scalability, Affordability, Consumer Culture