Social Media

Social media function as a filter between collective, social, and personal reality. The experiences related to Social Media include using platforms in which content is shared, steamed, consumed, and edited in multiple formats.

Asda & TikTok Shop

tiers

Breast cancer awareness, Social commerce, Brand semiotics, Retail media, Crowdfunding

Adriana Chiñas

Case Studies Social Media Art & Culture

OpenWav

tiers

Openwav, Direct-to-fan, Monetization, Community, Ai tools

Adriana Chiñas

Case Studies Banking & Financial Services Social Media Social Awareness

Länsförsäkringar Göteborg och Bohuslän

tiers

Financial literacy, Brand semiotics, Consumer culture, Fintech, Public value

Adriana Chiñas

Eurekas Food & Beverage Social Media

Our Cow

members

Agriculture, Provenance, Trust, Narrative, Transparency, Meat subscription

Adriana Chiñas

Case Studies Social Media Learning and Teaching

Community Creators Academy

tiers

Influencers, Creator economy, Brand strategy, Digital culture

Adriana Chiñas

Case Studies Social Media

Youtube Gift Goals

tiers

Gift goals, Gamification, Gift economy, Creator monetization, Platform power

Adriana Chiñas

Case Studies Social Media Learning and Teaching

Pinterest Educators’ Fund

tiers

Pinterest, Educators’ fund, Edtech, Creator strategy, Platform governance

Adriana Chiñas

Case Studies Personal Aesthetics Social Awareness Social Media

UK Government and TikTok

tiers

Cosmetic tourism, Risk communication, Influencer marketing, Regulation, Public health

Adriana Chiñas

Case Studies Personal Aesthetics Social Media

Neutrogena #BookTok

tiers

Neutrogena, Kenvue, Serena Kerrigan, Booktok, Vitamin C serum

Adriana Chiñas

Case Studies Social Media Learning and Teaching

TikTok Campus Verification

tiers

Tiktok, Campus verification, Identity, Trust, Platform design

Adriana Chiñas

Case Studies Social Media Technology

222

tiers

Sociality, Loneliness, Algorithms, Matching, Events

Adriana Chiñas

Case Studies Social Media Social Awareness

TeamWater

tiers

Creator collaboration, Donor engagement, Social infrastructure, Algorithmic reach, Wateraid, Mr. Beast

Adriana Chiñas