Reflex Teens
Consumer Tribe: Reflex Teens
Keywords: Edited selfies, image exploration, emotions, physical appearance. 

Description of their Identity

This tribe integrates teenagers, between 13 and 18 years old, who use digital platforms to experiment with their image, and through it, with the way they make themselves known in front of their social network. That is why their content is dedicated to representing their image in different spaces, with other elements, and also using filters, colors, specific perspectives and aesthetic effects. The idea is to make the profile one that shows them in different facets, being what remains the changing and fluid character of their identity.

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