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Antropomedia Express: Consumer Tribes
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Personal Aesthetics

Personal Aesthetics

Personal Aesthetics comprehend the experiences that allude to the consumer tribes that build their identity from their connection with aesthetic environments and their concern for beauty. It is a lifestyle that, to consolidate itself, attends fashion events, maintains an exercise routine, consumes the most current trends, values landscapes that beautify or adorn the individual, and manifests a constant concern for taking care of personal aesthetics through makeup or digital filters.
Augustinus Bader
Case Studies Personal Aesthetics Luxury

Augustinus Bader

tiers
Luxury, Diffusion, Celebrity, Semiotics, Skincare
Eureka Eureka
Bon Charge
Case Studies Personal Aesthetics Technology Health & Wellbeing

Bon Charge

tiers
Wellness, Oral care, Photobiomodulation, Premium pricing, Direct-to-consumer
Eureka Eureka
Umia
Case Studies Personal Aesthetics Technology

Umia

tiers
AI Manicure, Computer Vision, Reinforcement Learning, Retail Innovation, Case Study, Personalization
Eureka Eureka
Louis Vuitton & Perfect Corp.
Case Studies Personal Aesthetics Retail and Shopping Technology Business To Business

Louis Vuitton & Perfect Corp.

tiers
Luxury, Virtual try-on, Augmented reality, Personalization, Consumer behavior
Eureka Eureka
L'Oréal Paris & Royal Salute
Case Studies Personal Aesthetics Food & Beverage Mobility and Transport Retail and Shopping

L'Oréal Paris & Royal Salute

tiers
L’Oréal Paris Men Expert, Royal Salute, Travel retail, Omnichannel, Cross-category
Eureka Eureka
Kanzen Skincare
Eurekas Personal Aesthetics Social Media

Kanzen Skincare

public
Kanzen, Live commerce, Tiktok Shop, Servicescape, Brand semiotics
Eureka Eureka
Creepy Shadows
Consumer Tribes Personal Aesthetics

Creepy Shadows

tiers
Tribu: Creepy Shadows
Eureka Eureka
Mystic Breeds
Consumer Tribes Personal Aesthetics

Mystic Breeds

tiers
Consumer Tribe: Mystic Breeds
Eureka Eureka
Sugar Punks
Consumer Tribes Personal Aesthetics

Sugar Punks

tiers
Consumer Tribe: Sugar Punks
Eureka Eureka
CeraVe & NBA
Case Studies Personal Aesthetics Sports and Games

CeraVe & NBA

tiers
Cerave, Nba, Dermatological beauty, Cultural branding, Esports
Eureka Eureka
Pond's Hispanic Heritage Month
Case Studies Personal Aesthetics Business To Business

Pond's Hispanic Heritage Month

tiers
POND’S, JZD, Hispanic Heritage Month, Collaboration, Semiotics, Limited Edition, Cosmetics
Eureka Eureka
Sol de Janeiro
Eurekas Personal Aesthetics Ecology and Sustainability

Sol de Janeiro

public
Regeneration, Gender empowerment, Brand purpose, Impact measurement, Supply chains, Carbon Tracking
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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