Social Media

Social media function as a filter between collective, social, and personal reality. The experiences related to Social Media include using platforms in which content is shared, steamed, consumed, and edited in multiple formats.

Apple’s Vision Pro

tiers

Platform Strategy, Spatial Computing, Brand Ecosystem, Competitive Timing, Digital Culture

Adriana Chiñas

Case Studies Travel and Outdoors Retail and Shopping Social Media

Expedia, Mattel

tiers

Case Study, Brand Semiotics, Hypertext Marketing, Consumer Engagement, Cultural Branding, Travel Industry

Adriana Chiñas

Case Studies Banking & Financial Services Social Media

Institute for Responsible Influence

tiers

Creator Marketing, Industry Self-Regulation, Brand Trust, Digital Culture, Consumer Protection, Case Study

Adriana Chiñas

Case Studies Social Media

Rednote

tiers

Rednote, Community Activation, Digital Anthropology, Consumer Culture, Brand Semiotics

Adriana Chiñas

Eurekas Social Media Social Awareness

UpScrolled

members

Platform Capitalism, Algorithmic Governance, Digital Culture, Consumer Behavior, Content Moderation

Adriana Chiñas

Case Studies Personal Aesthetics Retail and Shopping Social Media

P.Louise & TikTok

tiers

Live Commerce, Tiktok, Consumer Tribes, Beauty Industry, Digital Retail

Adriana Chiñas

Case Studies Social Media Technology

Meta Subscriptions

tiers

Platform Capitalism, Meta, Subscription Models, Ai Monetization, Consumer Culture

Adriana Chiñas

Consumer Statistics Social Media Retail and Shopping

Social Commerce Dominates Youth Spending

members

Global

Adriana Chiñas

Case Studies Food & Beverage Social Media

Denny's Japan

tiers

Social Media Strategy, Servicescape Design, Consumer Behavior, Visual Culture, Product Innovation

Adriana Chiñas

Consumer Statistics Social Media Retail and Shopping

The Creator Trust Shift

members

Global

Adriana Chiñas

Consumer Statistics Social Media

Trust Deficit in the AI Era

members

Global

Adriana Chiñas

Eurekas Travel and Outdoors Social Media

Trip.com Group

members

Trip.Com Group, Consumer Tribes, Platform Ecosystems, Creator Economy, Digital Marketing, Crowdsourcing & Crowdfunding

Adriana Chiñas