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Technology

Technology

We understand technology as the network and system of cultural knowledge that makes up a series of practical applications that allow adapting one or several biological species in different environments. Technology-related experiences refer to how tribes construct identity narratives using technological developments (including AI).
Gentle Monster, Google and Samsung
Case Studies Technology Fashion and Apparel

Gentle Monster, Google and Samsung

members
Gentle Monster, Google, Samsung, Wearables, Brand Semiotics
Adriana Chiñas Adriana Chiñas
AI Becomes Standard Infrastructure for Developers
Consumer Statistics Technology Business To Business

AI Becomes Standard Infrastructure for Developers

members
Global
Adriana Chiñas Adriana Chiñas
Google: Real Estate Listings
Case Studies Real Estate & Construction Technology

Google: Real Estate Listings

tiers
Google, Housecanary, Real Estate, Platformization, Disintermediation
Adriana Chiñas Adriana Chiñas
Neuralink: From Neural Signals to Speech
Case Studies Health & Wellbeing Technology

Neuralink: From Neural Signals to Speech

tiers
Neuralink, Brain-Computer-Interface, Digital Anthropology, Consumer Culture, Algorithmic Mediation
Adriana Chiñas Adriana Chiñas
Hyperreal: Talking with Ozzy Osbourne
Case Studies Film & TV Entertainment Technology

Hyperreal: Talking with Ozzy Osbourne

tiers
Artificial Intelligence, Avatar, Celebrity, Posthumous, Fandom, Holograms, Afterlife
Adriana Chiñas Adriana Chiñas
Adobe AI workspaces
Case Studies Technology Learning and Teaching

Adobe AI workspaces

tiers
Adobe, Acrobat, Artificial Intelligence, Collaboration, Documents, Workspaces
Adriana Chiñas Adriana Chiñas
AI Compresses the Time Needed to Create Culture
Consumer Statistics Technology Art & Culture

AI Compresses the Time Needed to Create Culture

members
Global
Adriana Chiñas Adriana Chiñas
Citroën Calm Diffuser
Eurekas Technology Mobility and Transport

Citroën Calm Diffuser

members
Citroën, Pets, Multispecies, Sensory, Mobility, Branding, Cars
Adriana Chiñas Adriana Chiñas
Glocal Me: When Pets Dial Home
Eurekas Technology Family & Relationships

Glocal Me: When Pets Dial Home

members
Petphone, Glocalme, Companionship, Algorithm, Attachment
Adriana Chiñas Adriana Chiñas
PettiChat: Decoding the Non-Human
Eurekas Technology Learning and Teaching

PettiChat: Decoding the Non-Human

members
Pettichat, Artificial Intelligence, Wearables, Datafication, Brand Strategy
Adriana Chiñas Adriana Chiñas
Fi Series 3+
Eurekas Family & Relationships Technology

Fi Series 3+

members
Wearables, Datafication, Petcare, Branding, Surveillance, Quantifiedself
Adriana Chiñas Adriana Chiñas
Mars and Amazon: Cat Decoder
Eurekas Technology Family & Relationships

Mars and Amazon: Cat Decoder

members
Artificial Intelligence, Pet Humanisation, Retail Media, Brand Semiotics, Consumer Engagement
Adriana Chiñas Adriana Chiñas
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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