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Antropomedia Express: Consumer Tribes
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Technology

Technology

We understand technology as the network and system of cultural knowledge that makes up a series of practical applications that allow adapting one or several biological species in different environments. Technology-related experiences refer to how tribes construct identity narratives using technological developments (including AI).
Apple & Issey Miyake
Case Studies Fashion and Apparel Technology Business To Business

Apple & Issey Miyake

tiers
iPhone Pocket, Apple, Issey Miyake, Wearable Technology, Consumer Culture, Bags
Eureka Eureka
Amazon Blue Jay
Case Studies Technology Retail and Shopping

Amazon Blue Jay

tiers
Autonomy, Digital Twins, Logistics, Amazon, Consumer Culture
Eureka Eureka
OneOff
Case Studies Fashion and Apparel Retail and Shopping Technology

OneOff

tiers
Celebrity curation, Social Discovery, Personalized recommendation, AI, Consumer Behavior
Eureka Eureka
1 Billion Followers Summit
Case Studies Film & TV Entertainment Technology

1 Billion Followers Summit

tiers
AI Film, Google Gemini, Creative Ecosystems, Digital Culture, Brand Strategy, Dubai
Eureka Eureka
Snapchat & Xbox
Case Studies Technology Social Media

Snapchat & Xbox

tiers
Augmented reality, Platform Power, Gaming, Consumer Culture, Snapchat, Moon Man
Eureka Eureka
Apple Wallet
Eurekas Technology Travel and Outdoors

Apple Wallet

members
Digital ID, Datafication, Platformization, Privacy By Design, Social Sorting
Eureka Eureka
Prolo
Eurekas Technology

Prolo

members
Platformization, Datafication, Lock-In, Semiotics, Wellness Ecosystem
Eureka Eureka
Samsung iFit
Eurekas Technology Sports and Games

Samsung iFit

members
Smartglasses, Semiotics, Brand Extension, Consumer Behavior, Lenskart
Eureka Eureka
HeadCoach 2.0
Eurekas Technology Sports and Games

HeadCoach 2.0

members
AI Coaching, Wearables, Quantified Self, Datafication, Brand Semiotics
Eureka Eureka
Lenskart
Eurekas Technology

Lenskart

members
Augmented Reality, No-Code, Platform Governance, Brand Semiotics, Consumer Experience
Eureka Eureka
Trace
Eurekas Technology Art & Culture

Trace

members
Augmented Reality, No-Code, Platform Governance, Brand Semiotics, Consumer Experience
Eureka Eureka
Board
Case Studies Technology Learning and Teaching

Board

tiers
Platform, Conviviality, Embodiment, Frictionless, Gen Alpha, Curation
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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