Case Studies Ecology and Sustainability Social Awareness Keep Britain Tidy tiers Behavior Change, Environmental Marketing, Social Norms, Public Health, Consumer Psychology, Sustainability Adriana Chiñas
Case Studies Social Awareness Travel and Outdoors VluchtelingenWerk Nederland tiers Spatial Semiotics, Experiential Learning, Counter-narratives, Refugee Representation, Embodied Ethnography, Public Discourse Adriana Chiñas
Case Studies Social Awareness Sports and Games Technology Amazon AWS & NFL tiers Generative Artificial Intelligence, Sports Philanthropy, Digital Material Culture, Brand Activism, Consumer Participation, Technology Ritual Adriana Chiñas
Case Studies Retail and Shopping Fashion and Apparel Ecology and Sustainability Tesco F&F tiers Digital Anthropology, Sustainable Consumption, Retail Innovation, Consumer Engagement, Product Transparency, Corporate Accountability Adriana Chiñas
Case Studies Retail and Shopping Food & Beverage Social Awareness Aldi Back To School tiers Consumer Welfare, Retail Anthropology, Brand Community, Economic Inclusion, Corporate Citizenship, Educational Support Adriana Chiñas
Case Studies Mobility and Transport Food & Beverage Business To Business Chevrolet & Erewhon tiers Brand Semiotics, Cultural Alignment, Experiential Marketing, Sustainability Positioning, Category Extension, Symbolic Consumption Adriana Chiñas
Case Studies Food & Beverage Personal Pan Pizza Hut tiers Servicescape Design, Personalization Strategy, Consumer Experience, Brand Differentiation, Spatial Semiotics, Restaurant Innovation Adriana Chiñas
Case Studies Food & Beverage Art & Culture Pepsi tiers Street Art, Brand Identity, Cultural Integration, Visual Semiotics, Consumer Engagement, Urban Marketing Adriana Chiñas
Case Studies Food & Beverage Retail and Shopping Lidl Sweden tiers Consumer Culture, Brand Differentiation, Sensory Marketing, Agricultural Innovation, Retail Strategy, Product Symbolism Adriana Chiñas
Case Studies Food & Beverage Beavertown Brewery tiers Material Affordances, Third Place Theory, Social Capital, Consumption Rituals, Environmental Semiotics, Brand Intervention Adriana Chiñas
Case Studies Health & Wellbeing Film & TV Entertainment Johnson & Johnson Brasil tiers Mental Health Communication, Entertainment Education, Pharmaceutical Marketing, Influencer Strategy, Semiotic Analysis, Cultural Branding Adriana Chiñas
Case Studies Health & Wellbeing Business To Business Food & Beverage SMHC & Yongpu tiers Cultural Positioning, Semiotic Packaging, Mental Health Branding, Code-Mixing, Chinese Consumer Culture, Therapeutic Consumption Adriana Chiñas