Case Studies Social Awareness Learning and Teaching Istanbul Metropolitan Municipality tiers Digital Citizenship, Platform Governance, Urban Mobility, Algorithmic Welfare, Municipal Innovation, Social Inclusion Eureka
Consumer Tribes Art & Culture Religious / Spiritual Personal Aesthetics Arcadian Souls tiers Consumer Tribe: Arcadian Souls Eureka
Consumer Tribes Sports and Games Film & TV Entertainment Flamboyant Neonspartans tiers Consumer Tribe: Flamboyant Neonspartans Eureka
Case Studies Sports and Games Social Awareness Fenix FC tiers Transgender Athletes, Sports Inclusion, Community Formation, Identity Performance, Cultural Transformation, Athletic Participation Eureka
Case Studies Health & Wellbeing Technology Avatar Supernatural tiers Virtual Reality Fitness, Digital Communities, Social VR Platforms, Embodied Technology, Collaborative Workouts, Avatar Interaction Eureka
Case Studies Health & Wellbeing Sports and Games PUMA India & Bumble tiers Tribal Marketing, Brand Community, Consumer Engagement, Experiential Marketing, Cross-Brand Collaboration, Social Connection Eureka
Case Studies Health & Wellbeing Technology Talkspace & Wisdo Health tiers Algorithmic Matching, Digital Therapeutics, Peer Support Networks, Senior Mental Health, Teletherapy Integration, Healthcare Partnerships Eureka
Case Studies Health & Wellbeing Technology SpaceGut tiers Algorithmic Governance, Microbiome Testing, Digital Health, Surveillance Capitalism, Biopolitical Data, Consumer Wellness Eureka
Case Studies Food & Beverage Sports and Games Australian Bananas tiers Symbolic Consumption, Brand Activation, Health Marketing, Consumer Engagement, Experiential Campaigns, Fitness Culture Eureka
Case Studies Food & Beverage Film & TV Entertainment Social Media Beerfarm tiers Consumer Tribes, Livestream Marketing, Digital Endurance, Brand Engagement, Participatory Media, Interactive Campaigns Eureka
Case Studies Food & Beverage Travel and Outdoors Aviator tiers Experiential Marketing, Place-Based Branding, Culinary Authenticity, Consumer Participation, Cultural Symbolism, Geographical Narratives Eureka
Case Studies Food & Beverage Pizza Hut Moving Box Table tiers Material Semiotics, Servicescape Extension, Liminal Consumption, Functional Packaging, Brand Innovation, Consumer Rituals Eureka