Case Studies Family & Relationships Social Awareness Buenos Aires: Recognizing Pets as Family Through Public Infrastructure tiers Multispecies Family, Consumer Culture, Brand Semiotics, Ritual, Material Culture, Case Study Adriana Chiñas
Case Studies Fashion and Apparel Food & Beverage McCafé: A Vegan Leather Handbag Inspired by Its Disposable Drink Trays tiers Brand Semiotics, Symbolic Consumption, Digital Anthropology, Economy Premium, Consumer Creativity, Case Study, Vegan Adriana Chiñas
Case Studies Art & Culture Film & TV Entertainment Pathé REWIND: Using Hypnosis to Experience a Favorite Film for the First Time Again tiers Fandom, Brand Semiotics, Narrative Transportation, Consumer Ritual, Experiential Marketing, Case Study Adriana Chiñas