Grab
tiers
Case Study, Grab, Ai Ambassador Program, Consumer Culture, Digital Transformation, Brand Storytelling
Skyscanner
tiers
Platform Economy, Digital Aggregation, Brand Extension, Algorithmic Mediation, Travel Industry
Rednote
tiers
Rednote, Community Activation, Digital Anthropology, Consumer Culture, Brand Semiotics
Carrefour, E.Leclerc and Coopérative U
tiers
Eco-Score, Textile Sustainability, Consumer Behavior, Semiotic Strategy, Retail Innovation
Cabin Crew Village
tiers
Emirates, Cabin Crew Village, Workforce Investment, Brand Strategy, Service Culture
Hermès Boombox Plume
tiers
Hermès, Boombox Plume, Luxury Brand Strategy, Craftsmanship, Consumer Culture
Redfin
tiers
Hypertext Marketing, Brand Semiotics, Consumer Ritual, Effort Heuristics, Archetypal Narrative
Climatic
tiers
Category Creation, Wellness Branding, Respiratory Health, Consumer Culture, Cultural Strategy
Lemonade, Tesla
tiers
Autonomous Insurance, Algorithmic Underwriting, Platform Strategy, Telemetry Data, Consumer Trust
JCPenney
tiers
Symbolic Consumption, Brand Semiotics, Consumer Ritual, Experiential Marketing, Emotional Branding
Bad Bunny 101
tiers
Duolingo, Bad Bunny, Cultural Branding, Hypertext Marketing, Consumer Engagement
Concept4
tiers
Cosmetics Packaging, Brand Semiotics, Consumer Co-Creation, Sustainability, Customization