Film & TV Entertainment

The experiences related to Film & TV Entertainment are presented from the relationship of audiences with productions, actors, studios, fictional characters, series, and programs that interest them and become essential parts of their identities.

1 Billion Followers Summit

tiers

AI Film, Google Gemini, Creative Ecosystems, Digital Culture, Brand Strategy, Dubai

Sheraton Boston Hotel

tiers

Nostalgia, Hospitality, Servicescapes, Brand experience, Family travel

Coca-Cola x Disney xWPP Open X

tiers

Coke, Star Wars, Whatsapp, Voice, Brazil

Globo

tiers

Globo, Panvision Cultural Association, Ecovision, Audiovisual, Esg

Spotify Tatak Pinoy

members

Spotify, Tatak Pinoy, Fan voting, Hybrid media, Brand semiotics, Crowdsourcing & Crowdfunding

Westfield London

tiers

Wicked, Retail media, Gamification, Servicescapes, Tribal consumption

Netflix Real-Time Voting

tiers

Netflix, Real-time voting, Interactivity, Audience agency, Digital culture

19 Crimes

members

19 Crimes, Universal Monsters, Halloween, Participation, Fmcg

Tiffany & Co. & Netflix

tiers

Luxury, Transmedia, Semiotics, Archive, Partnership

Cerveza Victoria

tiers

Día de Muertos, Xoloitzcuintle, Hand-Painted, Cultural Branding, Mexico

Earth Public Information Collaborative (EPIC)

members

Ai emissions, Prompt engineering, Sustainability, User behavior, Data centers, Carbon Tracking