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Food & Beverage

Food & Beverage

Experiences related to Food & Beverage include ways of appreciating gastronomy, the foodie identity, bars and restaurants, new ingredients in food, experiences related to alcohol consumption, and prepared non-alcoholic drinks.
Monzo
Case Studies Food & Beverage Banking & Financial Services

Monzo

tiers
Experiential banking, brand collaboration, food marketing, digital materialization, financial touchpoints, sensory promotion
Eureka Eureka
Play Chick-fil-A
Case Studies Film & TV Entertainment Family & Relationships Food & Beverage

Play Chick-fil-A

tiers
Branded content, family entertainment, digital parenting, food culture, content ecosystem, brand extension.
Eureka Eureka
TOCA Social
Case Studies Sports and Games Food & Beverage

TOCA Social

tiers
Sports entertainment, social gaming, urban leisure, technological innovation, experiential venues, soccer culture
Eureka Eureka
The Living Room: Canada’s Multi-Purpose Space
Consumer Statistics Food & Beverage

The Living Room: Canada’s Multi-Purpose Space

members
North America
Eureka Eureka
Cannabis Viewed More Positively Than Alcohol and Nicotine in the US
Consumer Statistics Food & Beverage

Cannabis Viewed More Positively Than Alcohol and Nicotine in the US

members
LATAM
Eureka Eureka
Burger King & Netflix
Case Studies Film & TV Entertainment Food & Beverage Business To Business

Burger King & Netflix

tiers
Sonic branding, food innovation, cross-cultural marketing, sensory experience, brand collaboration, cultural adaptation
Eureka Eureka
Krug & Indagare
Case Studies Food & Beverage Luxury

Krug & Indagare

tiers
Luxury marketing, gastronomic tourism, experiential branding, cultural immersion, sensory marketing, champagne culture
Eureka Eureka
Slimming World
Case Studies Health & Wellbeing Food & Beverage

Slimming World

tiers
Meal subscription, Nutritional planning, Convenience food, Healthy eating, Portion control, Food democratization
Eureka Eureka
McDonald's Netherlands
Case Studies Banking & Financial Services Food & Beverage

McDonald's Netherlands

tiers
Digital payments, Social innovation, Gen Z marketing, Financial technology, Social Anxiety, Payment culture
Eureka Eureka
Burger King France & My Hero Academia
Case Studies Food & Beverage Film & TV Entertainment Business To Business

Burger King France & My Hero Academia

tiers
Anime collaboration, Food marketing, Cultural fusion, Transmedia storytelling, Fan engagement, Limited editions
Eureka Eureka
Heinz x Mattel
Case Studies Business To Business Food & Beverage Film & TV Entertainment Retail and Shopping

Heinz x Mattel

tiers
Barbie-cue, Ketchup, Marketing Strategy, Trends, Super Markets
Eureka Eureka
PawCo Foods
Case Studies Food & Beverage Technology

PawCo Foods

tiers
Plant-Based, Pet Food, GreenBites, AI, Nutritional Engineering
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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