Case Studies Social Awareness Ecology and Sustainability Food & Beverage Wyndham Grand Phuket Kalim Bay tiers Meliponiculture, Sustainability, Hospitality, Commodification, Terroir, Ecology Eureka
Case Studies Mobility and Transport Food & Beverage Health & Wellbeing Tour de McDo initiative tiers Servicescape, Mobility, Ritual, Tribe, Paratext, Territorialization Eureka
Case Studies Food & Beverage Social Media Business To Business Starbucks & MrBeast tiers Influencer, Algorithm, Parasocial, Gamification, Philanthropy, Retail Eureka
Eurekas Social Awareness Food & Beverage Ecology and Sustainability Changing Markets Foundation members Accountability, Emissions, Agribusiness, Datafication, Reputation Eureka
Case Studies Food & Beverage Business To Business McDonald's & Crayola tiers Creativity, Co-Branding, Retailtainment, Servicescape, Childhood Eureka
Case Studies Food & Beverage Social Awareness Perro Bueno tiers Ethics, Brand Semiotics, Consumer Identity, Social Impact, Digital Culture Eureka
Case Studies Film & TV Entertainment Food & Beverage Business To Business Prince St. Pizza and Disney+ tiers Nostalgia, Co-Branding, Retail Semiotics, Consumer Identity, Platform Logics Eureka
Case Studies Fashion and Apparel Food & Beverage Business To Business Clove and Land O'Lakes tiers Semiotics, Collaboration, Scarcity, Identity, Memetics Eureka
Case Studies Food & Beverage Health & Wellbeing Athletic Brewing Co. tiers Moderation, Non-Alcoholic Beer, Brand Strategy, Consumer Culture, Wellness Eureka
Case Studies Fashion and Apparel Food & Beverage Aperol tiers Aperol, Brand Extension, Sustainability, Digital Culture, Consumer Behavior, Spritzwear Gloves Eureka
Case Studies Technology Food & Beverage DoorDash tiers Ai Discovery, Platform, Restaurants, Social App, Consumption Eureka
Eurekas Mobility and Transport Retail and Shopping Food & Beverage Walmart members Drone Delivery, Walmart, Last Mile, Consumer Culture, Logistics Eureka