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Food & Beverage

Food & Beverage

Experiences related to Food & Beverage include ways of appreciating gastronomy, the foodie identity, bars and restaurants, new ingredients in food, experiences related to alcohol consumption, and prepared non-alcoholic drinks.
L'Oréal Paris & Royal Salute
Case Studies Personal Aesthetics Food & Beverage Mobility and Transport Retail and Shopping

L'Oréal Paris & Royal Salute

tiers
L’Oréal Paris Men Expert, Royal Salute, Travel retail, Omnichannel, Cross-category
Eureka Eureka
19 Crimes
Eurekas Retail and Shopping Film & TV Entertainment Food & Beverage

19 Crimes

members
19 Crimes, Universal Monsters, Halloween, Participation, Fmcg
Eureka Eureka
HAK Studio
Case Studies Health & Wellbeing Food & Beverage

HAK Studio

tiers
Neurodesign, Crossmodality, Perception, Semiotics, Healthier eating
Eureka Eureka
Razer & Top Tier Tea
Case Studies Food & Beverage Sports and Games Business To Business

Razer & Top Tier Tea

tiers
Razer, Top Tier Tea, Gaming, Bubble tea, Sustainability
Eureka Eureka
Breda University of Applied Sciences
Case Studies Social Awareness Food & Beverage Ecology and Sustainability Health & Wellbeing

Breda University of Applied Sciences

tiers
FUEL Project, BUas, Institutional Catering, Nudging, Behavior Change
Eureka Eureka
Ghosted Sweethearts
Case Studies Food & Beverage Retail and Shopping

Ghosted Sweethearts

tiers
Sweethearts, Ghosting, Anonymity, Semiotics, Consumer rituals
Eureka Eureka
Cerveza Victoria
Case Studies Art & Culture Film & TV Entertainment Food & Beverage

Cerveza Victoria

tiers
Día de Muertos, Xoloitzcuintle, Hand-Painted, Cultural Branding, Mexico
Eureka Eureka
Holiday Inn Express
Case Studies Travel and Outdoors Food & Beverage

Holiday Inn Express

tiers
Hospitality, Olfactory branding, Behavioral nudge, Servicescape, Holiday Inn Express
Eureka Eureka
Embrapa
Case Studies Social Awareness Food & Beverage

Embrapa

tiers
Embrapa, Indigenous sovereignty, Food security, Territorial governance, Agroecology
Eureka Eureka
José Andrés Group
Eurekas Food & Beverage Ecology and Sustainability

José Andrés Group

members
Food waste, Digital logistics, Esg, Restaurant operations, Data governance, Carbon Tracking
Eureka Eureka
Chipotle Chip-or-Treat
Case Studies Food & Beverage Retail and Shopping

Chipotle Chip-or-Treat

tiers
Halloween, Loyalty, Gamification, Value perception, Fast-casual
Eureka Eureka
McDonald's & Monopoly
Case Studies Food & Beverage

McDonald's & Monopoly

tiers
Monopoly, Mcdonald’s, Security, Gamification, Consumer tribes
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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