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Antropomedia Express: Consumer Tribes
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Social Awareness

Social Awareness

Social Awareness comprehends the experiences that allude to the tribes that build their identity from their connection with social causes. It is a lifestyle defined by a devotion to fighting social injustices, helping others, joining political campaigns, making social injustices visible, and expressing their non-conformity with the unfair conditions in which they live.
PUMA
Case Studies Fashion and Apparel Social Awareness Learning and Teaching Film & TV Entertainment

PUMA

tiers
Germany, podcast, sustainability, sustainable practices, human rights, responsible sourcing, chemical safety, different nations, non-governmental organizations
Eureka Eureka
Shimmy Technologies & others
Case Studies Fashion and Apparel Business To Business Learning and Teaching Social Awareness

Shimmy Technologies & others

tiers
Brooklyn, Bangladesh, GSV Cup Elite 200, BBC Media Action, CARE, H&M, stereotypes, self-confidence, sustainable practices, circular economy
Eureka Eureka
Armedangels
Case Studies Fashion and Apparel Social Awareness Ecology and Sustainability Learning and Teaching

Armedangels

tiers
Germany, marketing campaign, sustainable products, anti-greenwashing movement, conscientious buying, excessive consumerism
Eureka Eureka
Authentic Brands Group & Global Citizen
Case Studies Fashion and Apparel Social Awareness Ecology and Sustainability Learning and Teaching

Authentic Brands Group & Global Citizen

tiers
United States, social problems, extreme poverty, donations, Reebok. AƩropostale, Nautica, Take Action campaign
Eureka Eureka
Government of France
Case Studies Fashion and Apparel Personal Aesthetics Ecology and Sustainability Business To Business

Government of France

tiers
Secretary of State for Ecology of France, cash incentives, footwear and apparel, clothing and shoes, anti-waste law, circular economy
Eureka Eureka
PUMA
Case Studies Fashion and Apparel Ecology and Sustainability Learning and Teaching Social Awareness

PUMA

tiers
United States, Europe, Conference of the People, sustainability, Alice Aedy, Andrew Burgess, Luke Jaque-Rodney, Jade Roche
Eureka Eureka
RCGD Global & Fashion Takes Action
Case Studies Fashion and Apparel Ecology and Sustainability Learning and Teaching Business To Business

RCGD Global & Fashion Takes Action

tiers
Fashion Impacts 101, Canada, sustainable fashion, films, design
Eureka Eureka
H&M & thredUP
Case Studies Fashion and Apparel Business To Business Social Awareness Ecology and Sustainability

H&M & thredUP

tiers
United States, second-hand clothes, shopping experience, designer lines, resales
Eureka Eureka
Vivobarefoot
Case Studies Fashion and Apparel Personal Aesthetics Technology Social Awareness

Vivobarefoot

tiers
Vivobarefoot, United Kingdom, Germany, United States, 3D printers, scans, circular economy
Eureka Eureka
Zellerfeld
Case Studies Fashion and Apparel Personal Aesthetics Technology Social Awareness

Zellerfeld

tiers
United States, 3D-printed shoemaker, personalized footwear, machine-washable shoes, design
Eureka Eureka
Lidl UK
Case Studies Fashion and Apparel Food & Beverage Retail and Shopping Social Awareness

Lidl UK

tiers
Rental Business, Supermarket, UK, Lending Service, Recycling, Non Profit
Eureka Eureka
JanSport
Case Studies Fashion and Apparel Social Awareness

JanSport

tiers
Crossbody backpacks, United States, Inclusion,Diversity, Mobility Impairments
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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