Case Studies Personal Aesthetics Business To Business Learning and Teaching Dove & Blippi tiers Brand Purpose Extension, Parasocial Edutainment, Embodiment Theory, Childhood Consumer Socialization, Developmental Marketing, Preventative Intervention Adriana Chiñas
Case Studies Personal Aesthetics Ecology and Sustainability Food & Beverage Nespresso & Natura tiers Circular Economy, Upcycling, Sustainable Luxury, Collaborative Consumption, Material Semiotics, Brand Authenticity Adriana Chiñas
Case Studies Personal Aesthetics Art & Culture Business To Business Natura tiers Sonic Branding, Bioelectric Signals, Sensory Marketing, Biophilic Design, Acoustic Ecology, Brand Authenticity Adriana Chiñas
Case Studies Personal Aesthetics Health & Wellbeing Every Side of You tiers Emotional Capitalism, Identity Performance, Digital Authenticity, Algorithmic Consumption, Aesthetic Politics, Affective Branding Adriana Chiñas
Case Studies Mobility and Transport Social Awareness Queensland Government tiers Flat-rate Transport, Mobility Economics, Public Service Innovation, Economic Accessibility, Urban Mobility Patterns, Fare Decommodification Adriana Chiñas
Case Studies Personal Aesthetics Health & Wellbeing Orgasmic Skin tiers Category Convergence, Destigmatization, Wellness Capital, Beauty Ritual, Embodied Pleasure, Medicalization Adriana Chiñas
Case Studies Food & Beverage Sports and Games Business To Business Heineken & WashEnjoy tiers Temporal Consumption, Ritualistic Spaces, Third Place Marketing, Sportscape Innovation, Nocturnal Consumption Communities, Brand Heterotopias Adriana Chiñas
Case Studies Retail and Shopping Food & Beverage Ingka Group tiers Servicescape Semiotics, Third Space, Retail Anthropology, Carnivalesque Space, Urban Commensality, Experiential Retail Adriana Chiñas
Case Studies Retail and Shopping Ecology and Sustainability IKEA 'Marketflea' tiers Circular Economy, Retail Servicescape, Community Marketplace, Sustainable Consumption, Consumer Tribes, Brand Semiotics Adriana Chiñas
Case Studies Retail and Shopping Technology Business To Business Jump n Pass & Justrite tiers Servicescape Transformation, Retail Heterotopia, Mobile Commerce, Consumer Agency, Digital Integration, Frictionless Retail Adriana Chiñas
Case Studies Retail and Shopping Technology Ecology and Sustainability eBay Circularity tiers Circular Economy, Digital Authentication, Recommerce Infrastructure, Fashion Sustainability, Product Passports, Platform Capitalism Adriana Chiñas
Case Studies Technology Art & Culture Retail and Shopping HONOR Flagship Store tiers Cultural Hybridization, Experiential Retail, Brandscapes, Spatial Semiotics, Third Space, Cultural Intermediaries Adriana Chiñas