Lady Gaga & Master Card
tiers
Participatory Marketing, Brand Co-creation, Digital Choreography, Consumer Tribes, Algorithmic Culture, Experiential Branding
Itaú Bank
tiers
Interactive Marketing, Sports Sponsorship, Real-time Promotions, Gamified Shopping, Digital Marketplace, Impulse Purchasing
Zero Fintech
tiers
Fintech, Environmental Governance, Algorithmic Sustainability, Platform Capitalism, Green Consumption, Digital Finance
Jet Blue
tiers
Platform Economy, Digital Payments, Consumer Culture, Airline Innovation, Payment Integration, Cultural Convergence
Yango, COFINA & Yabx
tiers
Platform Capitalism, Algorithmic Credit Scoring, Gig Economy Finance, Digital Financial Inclusion, Alternative Credit Assessment, Fintech Integration
Prudential
tiers
Retirement Planning, Generation Beta, Financial Inclusion, Corporate Philanthropy, Insurance Marketing, Demographic Segmentation
PepsiCo & Nudge
tiers
Financial Literacy, Employee Engagement, Digital Learning Platforms, Corporate Wellness Programs, Inclusive Design, Workplace Financial Education
Tangerine Bank
tiers
Rebate Programs, Digital Banking, Consumer Behavior, Financial Services, Travel Benefits, Customer Engagement
Spotify, American Express & Resy
tiers
Predictive Analytics, Consumer Personalization, Algorithmic Recommendation, Cross-category Marketing, Lifestyle Curation, Digital Ecosystem
John Lewis
tiers
Financial Education, Children's Learning, Educational Toys, Money Management, Consumer Socialization, Gamification
Cash App
tiers
Embodied Technology, RFID Payments, Fashion Tech, Digital Wallets, Brand Collaboration, Wearable Finance
Caixabank SVisual
tiers
Accessibility, Sign Language, Banking Innovation, Digital Inclusion, Service Design, Financial Technology