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Antropomedia Express: Consumer Tribes
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Family & Relationships

Family & Relationships

Family and relationships are a type of experience that allows us to understand those consumer tribes that have their raison d'être based on the connection with the other, be it from an affective relationship (as a couple), friendship, animal pet, or family.
Pet Parenthood on the Rise, Especially Among First-Timers
Consumer Statistics Family & Relationships

Pet Parenthood on the Rise, Especially Among First-Timers

members
Global
Eureka Eureka
Play Chick-fil-A
Case Studies Film & TV Entertainment Family & Relationships Food & Beverage

Play Chick-fil-A

tiers
Branded content, family entertainment, digital parenting, food culture, content ecosystem, brand extension.
Eureka Eureka
Play is Your Superpower
Case Studies Film & TV Entertainment Art & Culture Family & Relationships

Play is Your Superpower

tiers
LEGO, Superpower Studio, Family Bonding, Social Interaction, Cultural Heritage
Eureka Eureka
Carrefour Romania & Bingo
Case Studies Food & Beverage Art & Culture Business To Business Retail and Shopping

Carrefour Romania & Bingo

tiers
Pachetul cu Dor, Cultural Traditions, Emotional Needs, Family Bonds, Campaign
Eureka Eureka
Date Like Goblins
Case Studies Family & Relationships Sports and Games Social Media Business To Business

Date Like Goblins

tiers
App, Dating App, Video Games, Discord, USA
Eureka Eureka
Heartful Moments
Consumer Tribes Family & Relationships Religious / Spiritual

Heartful Moments

tiers
Consumer Tribe: Heartful Moments
Eureka Eureka
Nurturer Ladies
Consumer Tribes Learning and Teaching Religious / Spiritual Family & Relationships

Nurturer Ladies

tiers
Consumer Tribe: Nurturer Ladies
Eureka Eureka
NoPlace
Case Studies Social Media Family & Relationships

NoPlace

tiers
North America, App, Gen Z, Personalization, Myspace
Eureka Eureka
Booyoung Group
Case Studies Social Awareness Family & Relationships Real Estate & Construction

Booyoung Group

tiers
South Korea, Employees, Birth, Population, Bonuses
Eureka Eureka
Monogamy Is Still Desired
Consumer Statistics Family & Relationships

Monogamy Is Still Desired

members
Global
Eureka Eureka
Kinnect
Case Studies Technology Family & Relationships

Kinnect

tiers
App, Family Memories, Storybooks, iOs, Guided Storytelling
Eureka Eureka
Jollibee
Case Studies Film & TV Entertainment Food & Beverage Family & Relationships

Jollibee

tiers
Valentine's Day, QSR, To Love Again, Couples, 30 Dates
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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