Case Studies Food & Beverage Sports and Games Business To Business Heineken & WashEnjoy tiers Temporal Consumption, Ritualistic Spaces, Third Place Marketing, Sportscape Innovation, Nocturnal Consumption Communities, Brand Heterotopias Adriana Chiñas
Case Studies Retail and Shopping Food & Beverage Ingka Group tiers Servicescape Semiotics, Third Space, Retail Anthropology, Carnivalesque Space, Urban Commensality, Experiential Retail Adriana Chiñas
Case Studies Retail and Shopping Ecology and Sustainability IKEA 'Marketflea' tiers Circular Economy, Retail Servicescape, Community Marketplace, Sustainable Consumption, Consumer Tribes, Brand Semiotics Adriana Chiñas
Case Studies Retail and Shopping Technology Business To Business Jump n Pass & Justrite tiers Servicescape Transformation, Retail Heterotopia, Mobile Commerce, Consumer Agency, Digital Integration, Frictionless Retail Adriana Chiñas
Case Studies Retail and Shopping Technology Ecology and Sustainability eBay Circularity tiers Circular Economy, Digital Authentication, Recommerce Infrastructure, Fashion Sustainability, Product Passports, Platform Capitalism Adriana Chiñas
Case Studies Technology Art & Culture Retail and Shopping HONOR Flagship Store tiers Cultural Hybridization, Experiential Retail, Brandscapes, Spatial Semiotics, Third Space, Cultural Intermediaries Adriana Chiñas
Case Studies Technology Mobility and Transport Gaia tiers Algorithmic Mobility, Urban Digital Twins, Sociotechnical Assemblages, Transit Experience Design, Multilingual Accessibility, Real-time Adaptation Adriana Chiñas
Case Studies Mobility and Transport Technology General Motors tiers Biometric Surveillance, Affective Computing, Algorithmic Governance, Automotive Safety, Quantified Self, Sousveillance Adriana Chiñas
Case Studies Art & Culture Personal Aesthetics Business To Business Aesop & Power Station of Art Museum tiers Experiential Marketing, Sensory Branding, Cultural Intermediaries, Luxury Consumption, Liquid Modernity, Consumer Tribalism Adriana Chiñas
Case Studies Social Awareness Personal Aesthetics e.l.f. Beauty 'Dupe That' tiers Corporate Social Responsibility, Ethical Consumption, Competitive Altruism, Institutional Isomorphism, Beauty Industry, Brand Activism Adriana Chiñas
Case Studies Social Awareness Personal Aesthetics Unilever Brasil tiers Anti-racist Marketing, Institutional Ethnography, Cultural Capital, Corporate Social Responsibility, Representational justice, Consumer Identity Politics Adriana Chiñas
Case Studies Sports and Games Personal Aesthetics Business To Business Coty & Adidas tiers Sensory Marketing, Emotional Commodification, Sustainable Luxury, Brand Collaboration, Wellness Consumption, Affect Economy Adriana Chiñas