Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.

Netflix, Righters House

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Netflix, Saudi Arabia, Screenwriting, Cultural Production, Platform Strategy

The Ordinary

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Brand Semiotics, Skincare Industry, Consumer Trust, Experiential Marketing, Digital Misinformation

7-Eleven Hong Kong

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Convenience Retail, Servicescape Semiotics, Experiential Design, Digital Integration, Brand Strategy

Aspen One

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Sustainable Hospitality, All-Electric Hotels, Normative Influence, Climate Advocacy, Aspen One,

VoiceMed

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Vocal Biomarkers, Digital Health, Datafication, Respiratory Monitoring, Ai Diagnostics

Loblaw Companies

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Conversational Commerce, Retail Digital Transformation, Ai-Mediated Shopping, Brand Semiotics, Consumer Culture

Pret A Manger

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Nostalgia Pricing, Brand Semiotics, Consumer Culture, Quick Service Restaurants, Premium Positioning

Roofit.Solar

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Building-Integrated Photovoltaics, Brand Semiotics, Consumer Culture, Market Entry Strategy, Renewable Energy

Genesis

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Genesis Gv90, Luxury Brand Strategy, Semiotic Analysis, Electric Suv, Consumer Culture

Cash App

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Cash App, Platform Strategy, Surveillance Capitalism, Gen Z, Digital Payments

The Fashion People

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Branded Resale, Consumer Culture, Circular Economy, Brand Equity, Digital Platforms