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Antropomedia Express: Consumer Tribes
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Fashion and Apparel

Fashion and Apparel

Experiences related to fashion, clothing, and wearables are essential to building our social display—the existence and sense of belonging that certain tribes experience is, in fact, entirely associated with fashion.
ThredUp & Nava Rose
Case Studies Fashion and Apparel Social Media Business To Business

ThredUp & Nava Rose

tiers
Fast Fashion, Valentine's Day, TikTok, Gen Z, Creative Campaigns
Eureka Eureka
Katchin
Case Studies Fashion and Apparel Retail and Shopping Luxury

Katchin

tiers
Jewelry, Watches, UK, Design, Mirakl, Fossil Group,
Eureka Eureka
Heineken & Dye Lab
Case Studies Fashion and Apparel Food & Beverage Business To Business

Heineken & Dye Lab

tiers
Limited Edition, Nigeria, Textiles, Beer Brand, Hand Made Clothes, Wax-resist
Eureka Eureka
Lidl UK
Case Studies Fashion and Apparel Food & Beverage Retail and Shopping Social Awareness

Lidl UK

tiers
Rental Business, Supermarket, UK, Lending Service, Recycling, Non Profit
Eureka Eureka
Bold Helmets
Case Studies Fashion and Apparel Religious / Spiritual

Bold Helmets

tiers
Religion, Grenada, United States, Product, Gen Z, Sikh Religion
Eureka Eureka
Smthgood
Case Studies Fashion and Apparel Retail and Shopping Ecology and Sustainability

Smthgood

tiers
Social Commerce, Singapore, User-generated, Conscious Fashion, Lookbooks
Eureka Eureka
Carhartt
Case Studies Fashion and Apparel Technology

Carhartt

tiers
Workwear brand, United States, Smart Heated Vest, AI, Wearable Tech
Eureka Eureka
Martell
Case Studies Fashion and Apparel Food & Beverage Luxury Business To Business

Martell

tiers
United States, Cognac Brand, Fashion Wear, Vogue Fashion Fund, Technology, Shoes
Eureka Eureka
Chloé Vertical
Case Studies Fashion and Apparel Retail and Shopping Luxury

Chloé Vertical

tiers
Circular Economy, France, Raw Materials, Vestiaire Collective, Richemont
Eureka Eureka
AiDA Code-Create
Case Studies Fashion and Apparel Technology Learning and Teaching

AiDA Code-Create

tiers
ANTERPRIMA, Fashion Designers, AI, Interactive Design, Hong Kong Tech
Eureka Eureka
Cap_able
Case Studies Fashion and Apparel Technology

Cap_able

tiers
Face recognition, Technology, Italy, Sweaters, Privacy, AI Clothing, Data Privacy
Eureka Eureka
JanSport
Case Studies Fashion and Apparel Social Awareness

JanSport

tiers
Crossbody backpacks, United States, Inclusion,Diversity, Mobility Impairments
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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