Health & Wellbeing

The experiences that consumer tribes have about their health and well-being are becoming more holistic and now include not only what they eat or practice as exercise but also how many mindful moments they reach and how much sleep they get.

Apps Turn Loneliness Into a Service Category

members

Global

Poca: Riding the Fiber Wave

members

Poca, Fiber, Wellness, Semiotics, Branding, Sweetener

Loneliness Becomes a Shared Social Condition

members

Europe

Women’s Fitness Turns Toward Hormonal Personalization

members

Global

Football Clubs Turn Fan Loyalty Into Wellness Ecosystems

members

Europe

Dentsu Lab

tiers

Avatar, Accessibility, Neurotechnology, Performance, Agency, Brainwave Avatars, Performance Art

Consumers Pay for Human-Led Medical Guidance

members

Global

Concerns Grow Over AI’s Impact on Creativity and Relationships

members

North America

The Sacred Economy of Healing

members

Experiential Luxury, Wellness Tourism, Brand Narrative, Cultural Capital, Consumer Tribes, Sacred Consumption, Nature

AI Enters Teenage Emotional Relationships

members

North America

AI Therapy Platforms Continue Expanding

members

Global

Pill Guardian

members

Painvisible, Aritium, Servier, Semiotics, Healthtech, Empathy, Seniors