Virgin Atlantic & Omnevo
tiers
Virgin Atlantic, Omnevo, Omnichannel, Personalization, Sustainability
Doppl
tiers
Predictive media, Virtual try-on, Brand semiotics, Digital anthropology, Consumer behavior
Lush Cosmetics
tiers
Lush Cosmetics, Ethical consumption, Brand semiotics, Corporate activism, Humanitarian aid
The Era of Uglies Has Arrived
tiers
Taobao, Ugly aesthetics, Meme culture, Prosumption, Brand semiotics, Memes