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Antropomedia Express: Consumer Tribes
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Social Media

Social Media

Social media function as a filter between collective, social, and personal reality. The experiences related to Social Media include using platforms in which content is shared, steamed, consumed, and edited in multiple formats.
Vero
Case Studies Social Media

Vero

tiers
Influencer, Southeast Asia, Brand semiotics, Creator economy, Platform design
Eureka Eureka
TikTok Well-being Missions
Case Studies Health & Wellbeing Social Media

TikTok Well-being Missions

tiers
Mindfulness, Gamification, Platform governance, Behavioral economics, Consumer psychology
Eureka Eureka
Surf
Case Studies Social Media Technology

Surf

tiers
Open social web, Feed personalization, User agency, Interoperability, Brand semiotics
Eureka Eureka
Armedangels & Wikipedia
Case Studies Fashion and Apparel Social Media Business To Business

Armedangels & Wikipedia

tiers
Knowledge commons, Purpose-led branding, Circular fashion, Prosumption, Infrastructure
Eureka Eureka
Cassette
Case Studies Film & TV Entertainment Social Media

Cassette

tiers
Nostalgia, Interface Metaphor, Serendipity, Monetization, Domesticity
Eureka Eureka
LinkedIn AI
Case Studies Learning and Teaching Social Media

LinkedIn AI

tiers
Career search, Linkedin, Economic graph, Semantic matching, Organizational design
Eureka Eureka
Kai Cenat
Case Studies Social Media Learning and Teaching Film & TV Entertainment

Kai Cenat

tiers
Mobility retail, Airport services, Cashless commerce, Inclusive operations, Consumer experience, Hogwarts
Eureka Eureka
USC Mind
Case Studies Social Awareness Social Media Health & Wellbeing Learning and Teaching

USC Mind

tiers
Mental health, Social media, Brand semiotics, Consumer culture, Gen Z, Campaigns
Eureka Eureka
Rare Beauty Secrets
Case Studies Social Media Personal Aesthetics

Rare Beauty Secrets

tiers
Rare Insider, Substack, Newsletter, Brand storytelling, Mental Health, Selena Gomez
Eureka Eureka
Knorr
Case Studies Food & Beverage Social Media

Knorr

tiers
Knorr, Unlimited time menu, Dupe culture, Fast food, Shoppable media
Eureka Eureka
Tinder & Sami Miró
Case Studies Fashion and Apparel Ecology and Sustainability Social Media

Tinder & Sami Miró

tiers
Tinder, Sami Miró, Upcycling, Identity work, Recycling, Sustainability
Eureka Eureka
TikTok AMBER Alerts
Case Studies Social Media Social Awareness

TikTok AMBER Alerts

tiers
Amber alerts, Tiktok, NCMEC, Creator partnerships, Brand purpose
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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