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Antropomedia Express: Consumer Tribes
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Technology

Technology

We understand technology as the network and system of cultural knowledge that makes up a series of practical applications that allow adapting one or several biological species in different environments. Technology-related experiences refer to how tribes construct identity narratives using technological developments (including AI).
L’Oréal & IBM
Case Studies Personal Aesthetics Technology Business To Business

L’Oréal & IBM

tiers
Sustainable Cosmetics, Generative AI, Beauty Industry, Algorithmic Formulation, Green Technology, Digital Transformation
Eureka Eureka
Mathleaks
Case Studies Learning and Teaching Technology

Mathleaks

tiers
Algorithmic Pedagogy, Educational Technology, Personalized Learning, Digital Mathematics, Learning Analytics, Educational Equity
Eureka Eureka
Samsung & Art Basel
Case Studies Art & Culture Technology Business To Business

Samsung & Art Basel

tiers
Contemporary Art, Digital Curation, Cultural Capital, Technology Convergence, Brand Positioning, Art Democratization
Eureka Eureka
Audi Vietnam
Case Studies Mobility and Transport Technology

Audi Vietnam

tiers
Electroencephalogram Marketing, Automotive Neuromarketing, Consumer Neuroscience, Luxury Vehicle Psychology, Implicit Purchase Measurement, Emotional Resonance Technology
Eureka Eureka
Spotify & Google
Case Studies Film & TV Entertainment Technology Business To Business

Spotify & Google

tiers
Algorithmic Personalization, Brand Authenticity, Consumer Culture, Digital Anthropology, AI Aesthetics, Cultural Technology
Eureka Eureka
SoundHealth
Case Studies Technology Health & Wellbeing

SoundHealth

tiers
Biometric Monitoring, Respiratory Analytics, Health Datafication, Vocal Biomarkers, AI Diagnostics, Quantified Self
Eureka Eureka
TikTok & Goodstack
Case Studies Social Media Technology

TikTok & Goodstack

tiers
Platform Affordances, Creator Fundraising, Digital Mobilization, Charitable Giving, Fintech Integration, Social Media Philanthropy
Eureka Eureka
Verse
Case Studies Technology Art & Culture

Verse

tiers
Algorithmic Culture, Digital Anthropology, Creative AI, Generation Z Marketing, Platform Economy, Interactive Media
Eureka Eureka
Apple
Case Studies Technology Ecology and Sustainability

Apple

tiers
Prosumer Technology, Digital Diagnostics, Self-Service Repair, Consumer Autonomy, Technical Democratization, Sustainable Electronics
Eureka Eureka
Imaginary Ones
Case Studies Technology Sports and Games

Imaginary Ones

tiers
Phygital, Gashapon, NFT, Blockchain, Gamification, Spectacle
Eureka Eureka
Slice Mobile
Case Studies Technology

Slice Mobile

tiers
Consumer Tribes, Platform Capitalism, Digital Servicescape, Co-ownership Model, Participatory Consumption, Mobile Virtual Network
Eureka Eureka
MarhabaGPT
Case Studies Technology Religious / Spiritual

MarhabaGPT

tiers
Cultural AI, Islamic Technology, Algorithmic Bias, Religious Computing, Digital Sovereignty, Faith-Based Innovation
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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