Harry Potter & Swiss Beauty: Fandom, Nostalgia, and Symbolic Consumption in a Licensed Beauty Collection
tiers
Symbolic Consumption, Social Identity, Brand Semiotics, Cultural Myth, Fandom, Nostalgia
Common Sense Media
members
Brand Semiotics, Digital Anthropology, Social Identity, Consumer Socialization, Mediation, Consumer Culture
The "Tinder of Scholarships"
members
rand Semiotics, Digital Anthropology, Platform Affordances, Consumer Culture, Social Identity, Case Study
Singapore University & OpenAI
members
Symbolic Consumption, Social Identity, Algorithm Aversion, Digital Anthropology, Datafication, Technology Adoption
Harvard Business School AI Coaches
members
Symbolic Consumption, Cultural Capital, Brand Semiotics, Social Identity, Digital Anthropology, Case Study
Georgia Institute of Technology: Bitcoin Campus Purchase
members
Symbolic Consumption, Technology Adoption, Brand Semiotics, Institutional Identity, First-Mover Advantage, Case Study
AJE Eduardo & Mirtha Añaños Foundation
members
Brand Semiotics, Social Identity, Digital Anthropology, Algorithm Aversion, Consumer Culture, Case Study
Aomori and the Cultural Reinvention of Japanese Wellness Travel
tiers
Consumer Culture, Brand Semiotics, Symbolic Consumption, Cultural Capital, Market Entry, Ritual
TBWA\Singapore: Exam With Playful Mental Breaks
tiers
Brand Semiotics, Social Identity, Consumer Culture, Cultural Codes, Persuasion, Case Study, Government
Robotic Coffee Shop
tiers
Brand Semiotics, Consumer Culture, Digital Anthropology, Servicescape Design, Platform Logic, Symbolic Consumption
Ming: Luxury Watch
tiers
Symbolic Consumption, Brand Semiotics, Social Identity, Scarcity, Connoisseurship, Consumer Culture
Kakao Pay Rewires the Debit Card
tiers
Brand Semiotics, Platform Affordances, Consumer Behavior, Switching Behavior, Digital Anthropology, Financial Services