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Antropomedia Express: Consumer Tribes
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Business To Business

Business To Business

B2B experiences relate to consumer tribes that have their raison d'être from the professional careers they build over time. In other words, it is a lifestyle that depends on people sharing their professions, showing their successes in the company where they work, revealing their economic status, and relating their personality to the figure of successful business people.
Samsung & Tesla
Case Studies Technology Mobility and Transport Business To Business

Samsung & Tesla

tiers
South Korea, United States, SmartThings, Energy usage, Smartphones
Adriana Chiñas Adriana Chiñas
TESCO & WEPA
Case Studies Food & Beverage Ecology and Sustainability Business To Business

TESCO & WEPA

tiers
Germany, UK, Supermarkets, Toilet paper, Tissue Roll
Adriana Chiñas Adriana Chiñas
Gentle Monster & Blizzard Entertainment
Case Studies Fashion and Apparel Avatar Sports and Games Business To Business

Gentle Monster & Blizzard Entertainment

tiers
United States, South Korea, OVERWATCH, Eyewear, Videogames
Adriana Chiñas Adriana Chiñas
Ganni & Modern Synthesis
Case Studies Fashion and Apparel Ecology and Sustainability Business To Business

Ganni & Modern Synthesis

tiers
Plant-Based, Modern Synthesis, Denmark, Bag, London Design Festival
Adriana Chiñas Adriana Chiñas
City of Tacoma & Mill
Case Studies Ecology and Sustainability Food & Beverage Technology Business To Business

City of Tacoma & Mill

tiers
Food Waste, Mill Membership, United States, Government, Partnership
Adriana Chiñas Adriana Chiñas
Accenture, Amadeus & Microsoft
Case Studies Travel and Outdoors Business To Business Technology

Accenture, Amadeus & Microsoft

tiers
United States, Generative AI, Cytric Easy, Copilot AI, Digital Assistant
Adriana Chiñas Adriana Chiñas
Coca-Cola Y3000
Case Studies Fashion and Apparel Food & Beverage Avatar Business To Business

Coca-Cola Y3000

tiers
Future, Generative AI, United States, QR, Limited Edition
Adriana Chiñas Adriana Chiñas
Spotify & COLORSxSTUDIOS
Case Studies Business To Business Art & Culture

Spotify & COLORSxSTUDIOS

tiers
Kenya, Music, R&B, Recordings, Collaborations
Adriana Chiñas Adriana Chiñas
Calm & LinkedIn
Case Studies Social Media Health & Wellbeing Business To Business Technology

Calm & LinkedIn

tiers
United States, Mental Health, Mindfulness, Get Focused, Employee well-being
Adriana Chiñas Adriana Chiñas
Volt & ekko
Case Studies Banking & Financial Services Business To Business Ecology and Sustainability

Volt & ekko

tiers
UK, Nature, Payment Platforms, Waste Reduction, Plastic Waste
Adriana Chiñas Adriana Chiñas
Visa, COS & Ellen MacArthur Foundation
Case Studies Banking & Financial Services Fashion and Apparel Business To Business Ecology and Sustainability

Visa, COS & Ellen MacArthur Foundation

tiers
Circular Economy, United States, Recyclying, Net Zero, Behavioral Insights Labs
Adriana Chiñas Adriana Chiñas
Secret
Case Studies Learning and Teaching Banking & Financial Services Personal Aesthetics Business To Business

Secret

tiers
United States, Personal Finance, Open Path Psychotherapy Collective, Wellbeing
Adriana Chiñas Adriana Chiñas
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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