Case Studies Travel and Outdoors Banking & Financial Services Airbnb: Weather Protection Pays Guests When It Rains tiers Parametric Insurance, Datafication, Consumer Culture, Brand Semiotics, Social Identity, Digital Anthropology Adriana Chiñas
Case Studies Film & TV Entertainment Technology RecDek: Filmmakers Set Their Own Prices on The Drive-In tiers Digital Anthropology, Brand Semiotics, Social Identity, Datafication, Market Shaping, Independent Film Adriana Chiñas
Case Studies Food & Beverage Fashion and Apparel KFC Netherlands: A Designer-Inspired Handbag Filled With Pickles tiers Brand Semiotics, Symbolic Consumption, Social Identity, Digital Anthropology, Luxury Codes, Case Study Adriana Chiñas
Case Studies Food & Beverage The Little Yellow Door: An Emoji Menu Turns Ordering Into a Game tiers Brand Semiotics, Digital Anthropology, Social Identity, Ritual, Consumer Culture, Case Study Adriana Chiñas
Case Studies Travel and Outdoors Banking & Financial Services Lotte: Tourist Benefits and Transportation on One Card tiers Brand Semiotics, Consumer Culture, Digital Anthropology, Loyalty Programs, Datafication, Case Study Adriana Chiñas
Case Studies Learning and Teaching Technology Elecrow: CrowPi 3 Teaches Kids to Build AI Projects tiers Consumer Co-creation, Brand Semiotics, Consumer Socialization, Digital Anthropology, Platform Affordances, Case Study Adriana Chiñas
Case Studies Fashion and Apparel Technology Retail and Shopping ChatGPT: AI-Generated Fashion Previews From Personal Photos tiers Virtual Try-On, Brand Semiotics, Algorithm Aversion, Digital Anthropology, Datafication, Consumer Culture Adriana Chiñas
Case Studies Food & Beverage Technology Drive Thru Index: Tracking Fast-Food Prices Across Thousands of Locations tiers Price Transparency, Brand Semiotics, Datafication, Digital Anthropology, Consumer Culture, Technological Mediation Adriana Chiñas
Case Studies Health & Wellbeing Food & Beverage Technology Drive Thru Index: A Map That Compares Fast-Food Prices tiers Brand Semiotics, Social Identity, Impression Management, Extended Self, Philosophy of Technology, Case Study Adriana Chiñas
Case Studies Technology Fashion and Apparel Health & Wellbeing PhotoTat: Tattoo Ink That Appears Under UV Light tiers Brand Semiotics, Social Identity, Impression Management, Extended Self, Philosophy of Technology, Case Study Adriana Chiñas
Case Studies Film & TV Entertainment Technology RecDek: Independent Filmmakers Set Their Own Streaming Prices tiers Independent Film, Digital Anthropology, Brand Semiotics, Social Identity, Datafication, Case Study Adriana Chiñas
Case Studies Art & Culture Technology Trettitre: Wall-Mounted Players Put Analog Music on Display tiers Brand Semiotics, Symbolic Consumption, Social Identity, Material Culture, Digital Anthropology, Case Study Adriana Chiñas