Encontrados.co: Connecting Searchers and Finders
tiers
Consumer Culture, Brand Semiotics, Digital Anthropology, Social Identity, Datafication, Case Study, Missing People, Colombia
GQ: Local Flavors in a T-Shirt
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Brand Semiotics, Symbolic Consumption, Sensory Marketing, Social Identity, Digital Anthropology, Consumer Culture
The Robot Dog That Goes Shopping
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Brand Semiotics, Anthropomorphism, Consumer Culture, Digital Anthropology, Delegation, Symbolic Consumption, Robots
Tubi: A Movie Hotline for Your Mood
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Brand Semiotics, Consumer Culture, Social Identity, Digital Anthropology, Symbolic Consumption, Streaming Media
Flow Neuroscience: Clinical Treatment Outside the Clinic
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Consumer Culture, Brand Semiotics, Digital Anthropology, Self-Tracking, Symbolic Consumption, Market Entry
Kleenex: A Make-Up Pit Stop for Fashion Week
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Brand Semiotics, Symbolic Consumption, Social Identity, Cultural Branding, Digital Anthropology, Case Study
Burger King: What Happens When Nuggets Get a Fashion Drop?
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Brand Semiotics, Symbolic Consumption, Need For Uniqueness, Social Identity, Digital Anthropology, Scarcity Marketing
Chanel: The Café Inside a Fragrance
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Brand Semiotics, Consumer Culture, Digital Anthropology, Ritual, Social Identity, Luxury Branding
Starbucks Vietnam: Designing Service Around Sign Language
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Social Identity, Brand Semiotics, Deaf Culture, Symbolic Consumption, Inclusion, Digital Anthropology
Hamad International Airport: Twenty Minutes to Recover Between Flights
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Consumer Culture, Brand Semiotics, Servicescape Design, Digital Anthropology, Consumption Journey, Symbolic Consumption
Flowtica Verso: The AI Recorder For Your Meetings
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Brand Semiotics, Consumer Culture, Social Identity, Digital Anthropology, Material Culture, Case Study
Xiaomi: The Stove That Knows You Left the Kitchen
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Brand Semiotics, Consumer Culture, Digital Anthropology, Mediation, Datafication, Product Strategy