Vintavia: Escaping the Tourist List
tiers
Consumer Culture, Brand Semiotics, Social Identity, Digital Anthropology, Algorithmic Visibility, Cultural Capital
Thula: The Sound of an Electric Safari
tiers
Brand Semiotics, Consumer Culture, Symbolic Consumption, Digital Anthropology, Sustainability, Case Study, EV, Wildlife
Switch Together: How Neighbors Lower the Cost of Going Solar
tiers
Collective Consumption, Social Identity, Reference Groups, Symbolic Consumption, Brand Community, Consumer Culture
ChargeUp SF: Letting Residents Map the EV Future
tiers
Symbolic Consumption, Choice Architecture, Social Identity, Digital Anthropology, Brand Semiotics, Civic Participation, EV Chargers, San Francisco
KakaoPay: Giving the Debit Card a New Financial Logic
tiers
Brand Semiotics, Platform Affordances, Switching Behavior, Digital Anthropology, Consumer Culture, Payment Innovation, Souh Korea, Debit Cards
Walmart: Wearing the Rotisserie Chicken Fandom
tiers
Symbolic Consumption, Brand Semiotics, Social Identity, Material Culture, Reference Groups, Digital Anthropology, Campaigns
Ticketmaster: Building the Fan’s Cultural Map
tiers
Consumer Culture, Brand Semiotics, Social Identity, Digital Anthropology, Algorithmic Consumption, Platform Logics
Hohem Eyepic: Filming From the Body
tiers
Consumer Culture, Brand Semiotics, Social Identity, Digital Anthropology, Affordances, Market Entry, Cameras
Dyson CameraJet: Engineering Better Brushing Habits
tiers
Symbolic Consumption, Brand Semiotics, Datafication, Processing Fluency, Social Identity, Consumer Culture
XPeng's Second-Generation VLA and the Cultural Reframing of the Autonomous Car
tiers
Autonomous Driving, Brand Semiotics, Consumer Culture, Digital Anthropology, Category Innovation, Human-Machine Mediation
Aurōm and the Alchemy of Mindful Consumption: Repositioning the Hotel Café as Ritual
tiers
Brand Semiotics, Symbolic Consumption, Ritual, Social Identity, Luxury Positioning, Consumer Culture
PUCPR, the Humanitas Code, and the Politics of Thinking with Machines
tiers
Brand Semiotics, Social Identity, Consumer Culture, Digital Anthropology, Algorithmic Mediation, Symbolic Consumption