Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.

IKEA, Tiny Chef

tiers

Brand Strategy, Consumer Culture, Semiotic Analysis, Retail Innovation, Sustainability

Lemonade, Tesla

tiers

Autonomous Insurance, Algorithmic Underwriting, Platform Strategy, Telemetry Data, Consumer Trust

JCPenney

tiers

Symbolic Consumption, Brand Semiotics, Consumer Ritual, Experiential Marketing, Emotional Branding

Bad Bunny 101

tiers

Duolingo, Bad Bunny, Cultural Branding, Hypertext Marketing, Consumer Engagement

Concept4

tiers

Cosmetics Packaging, Brand Semiotics, Consumer Co-Creation, Sustainability, Customization

Anthropic

tiers

Anthropic, Claude Apps, Workflow Orchestration, Agentic Ai, Enterprise Integration

Rosewood Hotels & Resorts

tiers

Luxury Branding, Experiential Marketing, Hospitality Innovation, Consumer Culture, Servicescape Design

IKEA & Tiny Chef

tiers

Brand Semiotics, Consumer Culture, Food Marketing, Content Strategy, Sustainability

UKLASH

tiers

Pop-Up Retail, Consumer Experience, Brand Community, Wellness Marketing, Beauty Industry

Adidas & Sagra Italian Pastificio

tiers

Brand Extension, Semiotic Strategy, Consumer Culture, Experiential Marketing, Product Innovation

OnePay & Klarna

tiers

Fintech, Consumer Behavior, Flexible Payments, Digital Platforms, Brand Partnership

Mango & LCI Barcelona School of Design

tiers

Brand Equity, Consumer Culture, Sustainability, Fashion Industry, Educational Partnership