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Case Studies

Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.
Technology Business To Business Social Awareness Ecology and Sustainability Retail and Shopping Food & Beverage Health & Wellbeing Learning and Teaching Travel and Outdoors Social Media Film & TV Entertainment Art & Culture Fashion and Apparel Personal Aesthetics Sports and Games Luxury Banking & Financial Services Mobility and Transport Family & Relationships Real Estate & Construction Avatar Religious / Spiritual
Colors
Case Studies Banking & Financial Services Social Awareness

Colors

tiers
Inclusive finance, LGBTQ+ banking, fintech innovation, financial equality, identity-based services, social inclusion
Eureka Eureka
MuchBetter
Case Studies Banking & Financial Services Technology

MuchBetter

tiers
Wearable payments, fintech innovation, contactless technology, digital payments, consumer technology, payment accessories
Eureka Eureka
FC Barcelona
Case Studies Sports and Games Technology

FC Barcelona

tiers
Sports gamification, fan engagement, digital community, esports integration, club innovation, interactive entertainment
Eureka Eureka
Paramount
Case Studies Art & Culture Fashion and Apparel Retail and Shopping

Paramount

tiers
Shoppable media, AI commerce, second-screen technology, entertainment retail, fashion technology, live commerce
Eureka Eureka
Nike & Hyperice
Case Studies Sports and Games Health & Wellbeing Business To Business

Nike & Hyperice

tiers
Sports technology, athletic recovery, wearable innovation, performance enhancement, smart clothing, biomechanical optimization
Eureka Eureka
RMIT University & São Paulo State University
Case Studies Health & Wellbeing Learning and Teaching Technology

RMIT University & São Paulo State University

tiers
Medical AI, mobile diagnostics, healthcare innovation, stroke detection, medical technology, preventive healthcare
Eureka Eureka
Babyscripts & Lyft Healthcare
Case Studies Technology Health & Wellbeing

Babyscripts & Lyft Healthcare

tiers
Maternal health, healthcare access, digital health, transportation equity, social determinants, healthcare innovation
Eureka Eureka
Decathlon
Case Studies Art & Culture Ecology and Sustainability

Decathlon

tiers
Circular economy, sustainable retail, festival waste, consumer behavior, product stewardship, sustainable innovation
Eureka Eureka
ZALORA
Case Studies Technology Personal Aesthetics Retail and Shopping

ZALORA

tiers
Customer service automation, multilingual AI, e-commerce support, cultural adaptation, service efficiency, digital localization
Eureka Eureka
Boom
Case Studies Film & TV Entertainment Social Awareness

Boom

tiers
Digital journalism, multimedia storytelling, investigative reporting, Latin American media, documentary practice, narrative innovation
Eureka Eureka
Nubank & Disney
Case Studies Banking & Financial Services Film & TV Entertainment Business To Business Learning and Teaching

Nubank & Disney

tiers
Financial literacy, edutainment, brand collaboration, social responsibility, interactive learning, narrative education
Eureka Eureka
Burger King & Netflix
Case Studies Film & TV Entertainment Food & Beverage Business To Business

Burger King & Netflix

tiers
Sonic branding, food innovation, cross-cultural marketing, sensory experience, brand collaboration, cultural adaptation
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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