Case Studies Sports and Games Business To Business Film & TV Entertainment NFL & Betches Media tiers Sports Marketing, Gender Demographics, Media Partnerships, Cultural Intermediaries, Brand Extension, Audience Segmentation Eureka
Case Studies Sports and Games Personal Aesthetics Ecology and Sustainability Film & TV Entertainment Puma 'Green Flags' tiers Sustainability Communication, Brand Activism, Podcast Marketing, Environmental Education, Influencer Strategy, Generation Z Engagement Eureka
Case Studies Film & TV Entertainment Art & Culture Travel and Outdoors Bad Bunny tiers Cultural Sovereignty, Tourism Anthropology, Place-based Resistance, Community Tourism, Artist Residencies, Ethical Entertainment Eureka
Case Studies Film & TV Entertainment Technology Business To Business Spotify & Google tiers Algorithmic Personalization, Brand Authenticity, Consumer Culture, Digital Anthropology, AI Aesthetics, Cultural Technology Eureka
Case Studies Film & TV Entertainment Technology Social Media Meta Movie Gen tiers Generative Video, Algorithmic Creativity, Content Democratization, AI Editing, Multimodal Generation, Creative Software Eureka
Case Studies Film & TV Entertainment Technology HoverAir tiers Autonomous Photography, Visual Prosumption, Aerial Cinematography, Technology Democratization, Influencer Marketing, Retail Innovation Eureka
Case Studies Film & TV Entertainment Business To Business Mobility and Transport Sports and Games Geely tiers Automotive Gaming, Platform Capitalism, Digital Convergence, Vehicular Entertainment, Brand Innovation, Generational Marketing Eureka
Case Studies Technology Film & TV Entertainment Luma Labs tiers Generative AI, Video Synthesis, Creative Democratization, Algorithmic Production, Content Economy, Digital Aesthetics Eureka
Case Studies Technology Learning and Teaching Art & Culture Film & TV Entertainment Shot on iPhone Series tiers Cultural Marketing, Visual Identity, Consumer Photography, Brand Authenticity, Cross-Cultural Communication, Digital Anthropology Eureka
Consumer Tribes Sports and Games Film & TV Entertainment Flamboyant Neonspartans tiers Consumer Tribe: Flamboyant Neonspartans Eureka
Case Studies Food & Beverage Film & TV Entertainment Social Media Beerfarm tiers Consumer Tribes, Livestream Marketing, Digital Endurance, Brand Engagement, Participatory Media, Interactive Campaigns Eureka
Case Studies Health & Wellbeing Film & TV Entertainment IM8 tiers Celebrity Branding, Premium Positioning, Wellness Supplements, Brand Authentication, Luxury Marketing, International Distribution Eureka