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Food & Beverage

Food & Beverage

Experiences related to Food & Beverage include ways of appreciating gastronomy, the foodie identity, bars and restaurants, new ingredients in food, experiences related to alcohol consumption, and prepared non-alcoholic drinks.
McDonald's & BTS
Case Studies Food & Beverage Art & Culture Business To Business

McDonald's & BTS

tiers
McDonald’s, K-Pop, Fandom, Cultural Branding, Digital Media
Eureka Eureka
andSons Chocolatiers
Case Studies Food & Beverage Luxury

andSons Chocolatiers

tiers
Luxury, Consumer Culture, Branding, Art Collaboration, Chocolate
Eureka Eureka
Food System Innovations
Case Studies Food & Beverage Social Awareness Ecology and Sustainability

Food System Innovations

tiers
AI, Sustainable Proteins, Food Systems, Consumer Culture, Plant-Based
Eureka Eureka
McDonald's
Case Studies Food & Beverage Health & Wellbeing

McDonald's

tiers
Emotional Wellbeing, Co-Creation, Servicescape, Family Rituals, Packaging Design
Eureka Eureka
Starbucks & Hello Kitty
Case Studies Food & Beverage Retail and Shopping

Starbucks & Hello Kitty

tiers
Starbucks, Hello Kitty, Co-branding, Merchandise, Semiotics
Eureka Eureka
Jollibee
Case Studies Social Awareness Food & Beverage

Jollibee

tiers
Jollibee, Jolliskwela, Literacy, Volunteerism, Brand purpose
Eureka Eureka
Burger King & Serasa
Case Studies Food & Beverage Business To Business

Burger King & Serasa

tiers
Burger King Brazil, Serasa, Drive-thru, Halloween, Boleto
Eureka Eureka
Coca-Cola x Disney xWPP Open X
Case Studies Food & Beverage Business To Business Film & TV Entertainment

Coca-Cola x Disney xWPP Open X

tiers
Coke, Star Wars, Whatsapp, Voice, Brazil
Eureka Eureka
Heineken No Line-Up Festival
Eurekas Food & Beverage Ecology and Sustainability

Heineken No Line-Up Festival

members
Heineken, Deezer, Generation Z, Co-creation, Servicescape, Crowdsourcing & Crowdfunding
Eureka Eureka
Ben & Jerry's
Eurekas Food & Beverage Social Awareness

Ben & Jerry's

members
Activism, Corporate governance, Semiotics, Consumer identity, Risk management, Crowdsourcing & Crowdfunding
Eureka Eureka
Dairy Queen Canada
Case Studies Food & Beverage Travel and Outdoors

Dairy Queen Canada

tiers
Dairy Queen Canada, Falling treats, Snapchat lens, Gamification, Loyalty
Eureka Eureka
FORZA10
Case Studies Food & Beverage Social Awareness Ecology and Sustainability

FORZA10

tiers
Cat food, Invasive species, Blue crab, Supply chain, Sustainability
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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