Case Studies Luxury Travel and Outdoors Mobility and Transport Food & Beverage Saudi Arabia Railways, Arsenale Group tiers Mobility, Heterotopia, Tourism, Semiotics, Saudi, Heritage Eureka
Case Studies Food & Beverage McDonald's China tiers Marketing, Strategic Initiative, Fan Convention, China, Service Counter Eureka
Case Studies Food & Beverage Art & Culture Social Media Ruffles tiers Surrealism, Liminality, Disruption, Urbanism, Semiotics, Dissociation Eureka
Case Studies Social Awareness Food & Beverage Ezwitti tiers Solidarity, Reciprocity, Marrakech, Gastronomy, Altruism, Hybridity Eureka
Eurekas Food & Beverage Retail and Shopping Wine Enthusiast members Flagship, Immersive, Ritual, Curation, Hybrid, Lifestyle, D2C Eureka
Case Studies Luxury Fashion and Apparel Food & Beverage Dior tiers Bio-Cultural, Heterotopia, Servicescape, Hybridity, Immersion, Restorative Eureka
Case Studies Food & Beverage Health & Wellbeing Shake Shack tiers Regulatory, Fit, Semiotics, Whole30, Compliance, Wellness Eureka
Case Studies Technology Food & Beverage Arçelik tiers Automation, Authenticity, Hybridity, Materiality, Hospitality, Syncretism Eureka
Case Studies Food & Beverage Technology Retail and Shopping Business To Business DoorDash & ChatGPT tiers Generative Ai, Api Economy, Shoppable Media, Doordash, Aldi, Consumer Behavior Eureka
Case Studies Food & Beverage Health & Wellbeing Hangzhou Municipal Government tiers Biopolitics, Governmentality, Nutrition, Regulation, Shenzhen, Obesity Eureka
Case Studies Social Awareness Ecology and Sustainability Food & Beverage Wyndham Grand Phuket Kalim Bay tiers Meliponiculture, Sustainability, Hospitality, Commodification, Terroir, Ecology Eureka
Case Studies Mobility and Transport Food & Beverage Health & Wellbeing Tour de McDo initiative tiers Servicescape, Mobility, Ritual, Tribe, Paratext, Territorialization Eureka