Pringles: Pringles: A Limited-Edition Urn for Brand-Loyal Fans
tiers
Brand Semiotics, Ritual, Packaging Design, Brand Mythology, Digital Anthropology, Consumer Culture, Ashes
McDonald's Dubai: The Family Table as a Site of Digital Safety
members
Brand Semiotics, Consumer Socialization, Digital Anthropology, Servicescape, Data Privacy, Case Study, Children Safety
Visit Finland: A Blind Dinner Date to Discover Finnish Cuisine
tiers
Consumer Culture, Brand Semiotics, Ritual Commensality, Digital Anthropology, Social Proof, Case Study
Disney+ & McDonald's Brazil: Entertainment Into Its Loyalty Rewards
tiers
Loyalty Programs, Brand Semiotics, Meaning Transfer, Gift Exchange, Digital Anthropology, Case Study, Cobranding
Tesco: Creator Testimony at the Moment of Choice
tiers
Retail Media, Brand Semiotics, Reference Groups, Digital Anthropology, Servicescape, Social Proof
KFC Netherlands: A Designer-Inspired Handbag Filled With Pickles
tiers
Brand Semiotics, Symbolic Consumption, Social Identity, Digital Anthropology, Luxury Codes, Case Study
The Little Yellow Door: An Emoji Menu Turns Ordering Into a Game
tiers
Brand Semiotics, Digital Anthropology, Social Identity, Ritual, Consumer Culture, Case Study
Drive Thru Index: Tracking Fast-Food Prices Across Thousands of Locations
tiers
Price Transparency, Brand Semiotics, Datafication, Digital Anthropology, Consumer Culture, Technological Mediation
Drive Thru Index: A Map That Compares Fast-Food Prices
tiers
Brand Semiotics, Social Identity, Impression Management, Extended Self, Philosophy of Technology, Case Study
Elvive x Dunkin’: A Beauty Bundle With an Ube Collagen Drink
tiers
Consumer Culture, Brand Semiotics, Symbolic Consumption, Strategic Partnerships, Digital Anthropology, Social Identity
Denny’s: Pancake-Inspired Sneakers Return for a Second Drop
tiers
Brand Semiotics, Symbolic Consumption, Social Identity, Cultural Branding, Scarcity, Consumer Community
Lidl: A Croissant-Shaped Neck Pillow Arrives at Paris Fashion Week
tiers
Brand Semiotics, Symbolic Consumption, Social Identity, Economy Premium, Digital Anthropology, Platform Logics