Monster Wolf: Building a Mechanical Predator
members
Brand Semiotics, Anthropomorphism, Consumer Culture, Symbolic Consumption, Digital Anthropology, Case Study
Growing Lettuce Nobody Has to Touch
members
Consumer Culture, Brand Semiotics, Sustainability, Digital Anthropology, Symbolic Consumption, Food Innovation
Dairy Queen: The Ice Cream Robot People Want to Watch
members
Service Ritual, Brand Semiotics, Robotic Labor, Consumer Culture, Digital Anthropology, Case Study
DoorDash Air: Taking Food Delivery Into the Sky
members
Brand Semiotics, Consumer Culture, Platform Logic, Digital Anthropology, Material Culture, Case Study
Little Caesars: Putting Pizza Robots on the Sidewalk
members
Brand Semiotics, Servicescape, Consumer Culture, Social Identity, Digital Anthropology, Autonomous Delivery
Oak Deer Robotics: Putting the Chef’s Instinct Into Numbers
members
Consumer Culture, Brand Semiotics, Datafication, Symbolic Consumption, Anthropomorphism, Digital Anthropology
Walmart: Wearing the Rotisserie Chicken Fandom
tiers
Symbolic Consumption, Brand Semiotics, Social Identity, Material Culture, Reference Groups, Digital Anthropology, Campaigns
KFC and the Chicken Wine Pairing
tiers
Brand Semiotics, Symbolic Consumption, Social Identity, Consumer Culture, Ritual, Cultural Branding
Robotic Coffee Shop
tiers
Brand Semiotics, Consumer Culture, Digital Anthropology, Servicescape Design, Platform Logic, Symbolic Consumption
Ikesaki: Nail Polish Samples
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Brand Semiotics, Consumer Culture, Servicescape, Digital Anthropology, Symbolic Consumption, Retail Activation
SUMMITS: Meals Based on Data
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Self-Tracking, Symbolic Consumption, Brand Semiotics, Datafication, Social Identity, Digital Anthropology
Cadbury & MCoBeauty: Eyeshadow Meets Chocolate
tiers
Brand Semiotics, Consumer Culture, Social Identity, Category Codes, Symbolic Consumption, Digital Anthropology